This article is part of your SHN+ subscription The senior living industry potentially faces a workforce shortfall in the years ahead. For years, operators had hoped immigration would help close that gap – but that hope has faded in the last four months. As demand for senior living rises, industry associations like Argentum, along with […]
NIC MAP
Demand for senior living is at an all-time high and occupancy is on the rise. According to the latest tally from NIC MAP, average senior living occupancy rates increased to 87.4% in the first quarter of 2025, up from 87.1% in the fourth quarter of 2024. Senior living demand has pushed the number of occupied […]
This article is part of your SHN+ subscription Last month, I heard something unusual on Welltower’s (NYSE: WELL) Q4 2024 earnings call: CEO Shankh Mitra referring to “underpants gnomes.” The reference came up as he was describing the “fundamental misunderstanding” that senior living developers seem to have when talking about opportunities ahead. He compared their […]
This article is part of your SHN+ subscription The senior living industry is much more optimistic in 2025 about the demand at its doorstep in the form of the baby boomers – but there is still a lingering disconnect between recognizing that demand and actually meeting it. That was among my big takeaways a week […]
Rental rates for assisted living and independent living are “no longer in lockstep” due to shifting market forces and consumer needs. In December 2024, independent living properties saw a 12.9% year-over-year increase in initial rental rates, more than double the 5.4% rise seen in December 2023. At the same time, discounts in the independent living […]
This article is part of your SHN+ subscription The senior living industry’s best-ever period of occupancy, margins and revenue growth is right in front of it in 2025. This was the prevailing sentiment that I took away from the recent American Seniors Housing Association (ASHA) conference, where optimism abounded amid talk of surging occupancy and […]
Rebrand NIC MAP announces rebrand Data analytics platform NIC MAP Vision has announced a rebrand and new logo to NIC MAP. According to a press release, the change “reflects the company’s ongoing commitment to providing purpose-built, market-specific data and advanced intelligence exclusively for senior housing operators, investors, developers, lenders, healthcare providers and vendors.” “Through ongoing […]
This story is part of your SHN+ subscription In 2025, demand is surging. The rate of newly built communities is not. If the industry does not move faster and conditions persist into next year, it will run into challenges as it seeks to grow for the boomer generation. A big development rebound is unlikely for […]
Occupancy at life plan communities is continuing to outpace non-life plan communities as senior living operators work to grow occupancy back to pre-covid levels in 2023. According to a new report from Ziegler using NIC MAP Vision data, occupancy at life plan communities registered at 87.2% in the fourth quarter of 2022, a marked increase […]
Senior living communities that opened their doors in 2022 experienced lease-up rates similar to those seen before the Covid-19 pandemic, a positive sign that the senior living industry could be returning to normal. And, that acceleration in lease-up speed was seen nationwide. This is according to a new analysis by NIC MAP Vision, an affiliation […]
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