It’s Sobering: Why Older Senior Housing Stock Is Hard to Reposition for Middle Market

With 54% of middle-market seniors expected to be unable to afford market-rate senior housing by 2029, developers and operators are considering renovating older buildings to serve a lower price point. Indeed, this is the top strategy for meeting middle-market demand, according to the 2020 Senior Housing Outlook report from Senior Housing News and Hunt Real […]

Tech, Development Trends Help Bridge Middle-Market Senior Housing Gap

While the senior living industry grapples with how to meet the massive future demand for middle-market senior housing expected to grow over the next decade, the present is less grim than the past for seniors navigating their housing options, particularly in urban environments. Technology has made it possible for seniors to have meals and groceries […]

Drawing on Decades of Research, ProMatura’s Wylde Plans Senior Living Development

Margaret Wylde is highly regarded in the senior living industry for her research and the market intelligence provided by her firm ProMatura — in fact, she was recently inducted into the American Seniors Housing Association (ASHA) Hall of Fame for her accomplishments. Now, as Oxford, Mississippi-based ProMatura continues to help developers with their projects, she […]

College’s $45M Development Puts Students, Senior Housing Under One Roof

A small Wisconsin Catholic university will break ground this summer on a $45 million intergenerational housing development combining independent and assisted living for seniors and nuns, with housing for single mothers pursuing degrees at the school. The development at Mount Mary University in Milwaukee will serve the dual purposes of establishing a support system for […]

CA Ventures to Build Mixed-Use Senior Housing, Medical Office with New Vertical

CA Ventures launched a new service line this week that will share synergies with its fast-growing Anthology Senior Living brand. The Chicago-based real estate developer and investor announced the formation of a medical office building and life sciences division. To lead it, CA Ventures named Russell Brenner president. “Unlike some of our other lines, medical […]

Related, Atria, Welltower, Spitzer Close on JV for Hudson Yards Highrise

Welltower (NYSE: WELL) and Atria Senior Living are involved in the mixed-use tower development by Related Companies and the real estate firm of former New York Governor Eliot Spitzer near the Hudson Yards mega-redevelopment. Related, the New York-based real estate developer, announced the strategic partnership in a press release on Wednesday, February 5. In June […]

Assisted Living Outshines Active Adult In Eyes of Investors

Assisted living has rebounded as a favorable product type with senior housing investors, and has even overtaken active adult communities as demand for assisted living grows and new construction begins to slow. Assisted living surpassed memory care and active adult as an investment focus and trails only independent living as the most popular senior housing […]

6 Senior Living Providers to Watch in 2020

Chess champion Garry Kasparov once said, “Many people think that if something worked yesterday and is still working today, it will work tomorrow. That’s wrong.” Kasparov’s take on this mindset applies to senior living, which finds itself at a historic, pivotal moment. Baby boomers will come to the space demanding variety in care and amenities, […]

Retail Giant Muji Joins Prefab Senior Housing Trend

Muji is joining the ranks of companies, including IKEA, looking to meet the demand for affordable senior housing through prefabrication. Based in Japan, Muji has grown from a retailer of home goods to an internationally recognized brand with more than 500 stores in urban centers such as New York City, where it also offers products […]