This article is part of your SHN+ subscription The senior living industry potentially faces a workforce shortfall in the years ahead. For years, operators had hoped immigration would help close that gap – but that hope has faded in the last four months. As demand for senior living rises, industry associations like Argentum, along with […]
National Investment Center for Seniors Housing and Care
Rental rates for assisted living and independent living are “no longer in lockstep” due to shifting market forces and consumer needs. In December 2024, independent living properties saw a 12.9% year-over-year increase in initial rental rates, more than double the 5.4% rise seen in December 2023. At the same time, discounts in the independent living […]
The senior living industry spent the better part of the weekend and Monday bracing for tariffs that, at least for now, seem to be on hold. But the reaction of senior living operators, developers and industry associations underscore the unclear current outlook for senior living development in 2025, and come at a time when many […]
This story is part of your SHN+ subscription In 2025, demand is surging. The rate of newly built communities is not. If the industry does not move faster and conditions persist into next year, it will run into challenges as it seeks to grow for the boomer generation. A big development rebound is unlikely for […]
Achieving strong lease-up before and after a community opens is critical for setting the stage for a new project reaching stabilization – and not an easy feat. Operators must contend with local market competition, sometimes within new markets; balance sales and marketing tactics to raise brand awareness; and leverage seemingly every department involved in community […]
This story is part of your SHN+ subscription In 2024, the senior living industry sits at the crossroads of excitement and uncertainty. That was on full display during panel discussions at the recent Senior Housing News reBUILD conference. On the one hand, the senior living industry is gearing up for a big year in new […]
Renewed interest from investors and current supply-demand fundamentals may help create a “lucrative phase for new development” for senior living operators in 2025, according to NIC Principal Omar Zahraoui. Those findings were included in a newly updated Senior Housing Analyst Review and Outlook (SHARK). The report from the National Investment Center for Seniors Housing and […]
This article is part of your SHN+ subscription As revenue grows and operators claw back margins this year, senior living operators hold a favorable outlook for the sector’s path ahead. This optimism has come through in recently released survey data, as well as in conversations I’ve had with industry leaders – and in a bullish […]
This article is part of your SHN+ subscription This week Brookdale Senior Living (NYSE: BKD) announced it will buy 41 of its leased communities for $610 million, increasing the company’s share of owned and managed units to about two-thirds of its total portfolio. Brookdale funded the transaction – more precisely, three separate deals with different […]
Senior living providers continue to weigh core-plus asset deals and distress-driven transactions favorably, as senior living deal activity showed signs of rebounding slightly this year. That’s according to a recent survey and capital markets analysis by Cushman and Wakefield published this week. Of the 90 senior living executives surveyed, nearly half (49%) said they would […]
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