Voices: Richard Nix, Senior Director of Senior Living Sales, Yardi

This article is sponsored by Yardi®. In this Voices interview, Senior Housing News sits down with Richard Nix, senior director of senior living sales for Yardi, to learn how sales teams have adjusted during the pandemic to fewer face-to-face visits and how prior to the pandemic, sales teams used Yardi creatively with “Yardi parties,” which […]

Voices: Anne Tumlinson, CEO, ATI Advisory

This article is sponsored by Sentrics. In this Voices interview, Senior Housing News sits down with Anne Tumlinson, CEO of ATI Advisory and Sentrics Advisory Board member, to hear about how operators are using Medicare Advantage plans to combat COVID-19. Anne shares specific, brand new MA plan data. She also looks at how senior housing […]

Voices: Pedro Soares, Chief Executive Officer, Sherpa

This article is sponsored by Sherpa. In this Voices interview, Senior Housing News sits down with Sherpa CEO Pedro Soares to learn why the senior living CRM and sales enablement company wants its customers to focus on prospects who “aren’t ready yet” to buy. Soares explains how Sherpa’s technology and training helps operators gain an […]

SHN+ Report: The Changing Face of Active Adult Rental

Interested in this report? Sign Up for SHN+ Senior Housing News+, a premium membership that provides you with access to our exclusive analysis, insights, and new opportunities to interact with industry leaders to help keep you ahead of the competition. As an SHN+ individual member, you will receive all of the following for an introductory […]

SHN+ Report: Multi-brand Strategies in Senior Housing

Interested in this report? Sign Up for SHN+ Senior Housing News+, a premium membership that provides you with access to our exclusive analysis, insights, and new opportunities to interact with industry leaders to help keep you ahead of the competition. As an SHN+ individual member, you will receive all of the following for an introductory […]

SHN+ Report: The primary care opportunity in senior living

Interested in this report? Sign Up for SHN+ Senior Housing News+, a premium membership that provides you with access to our exclusive analysis, insights, and new opportunities to interact with industry leaders to help keep you ahead of the competition. As an SHN+ individual member, you will receive all of the following for an introductory […]

Voices: Rhonda DeMeno, Director of Clinical Risk Services-Senior Living Center of Excellence, Willis Towers Watson

This article is sponsored by Willis Towers Watson. In this Voices interview, Senior Housing News sits down with Director of Clinical Risk Services-Senior Living Center of Excellence Rhonda DeMeno to learn how senior living operators are planning their reopening strategies, managing risk stratification during this process and planning their budgets for 2021.– In December, you […]

[Sponsored] New Seattle-Area Memory Care Blending Local Flavor with Operational Expertise

One of the nation’s leading memory care providers, and a staple in the great northwest, is expanding its footprint in its home state of Washington. With 35 communities in eight states, and six new communities in development in independent living, assisted living and memory care, Koelsch Communities is known for delivering high-class service mixed with […]

Voices: Sara Kyle, Principal Consultant, LE3Solutions

This article is sponsored by Sentrics. In this Voices interview, Senior Housing News sits down with LE3Solutions Principal Consultant Sara Kyle to learn the four facets of senior living engagement, how operators can re-imagine their common areas and outdoor spaces to create deeper engagement and how COVID-19 has helped many communities tap into new skills […]

[Sponsored] Why Inbound Marketing Matters In 2020 and Beyond

The COVID-19 pandemic has turned senior living upside down, and that includes sales and marketing. No longer can sales teams rely heavily on in-person events to meet their occupancy goals. Digital marketing is more essential than ever and will continue to be essential in 2021 and beyond. Specifically, inbound marketing. Inbound marketing is a marketing […]