Category: Technology

Where is the Steve Jobs of Senior Care Tech?

Senior care tech has been booming, but the success of cutting-edge startups doesn’t necessarily mean their devices are being widely used. Relatively few seniors and caregivers are actively engaging with technology, perhaps indicating the need for more innovative tech solutions and better marketing strategies, according Read More »

Q&A: How to Make Home Health and Senior Living Seamless

As an organization that will soon offer senior living, skilled nursing, home health and hospice care across a continuum of care and three communities, Wesley Homes understands the need to be ready for shifting health system dynamics. The Des Moines, Washington-based organization currently has two Read More »

Google Exec: Senior Housing’s Top Digital Opportunities

The senior housing industry has a problem: one in three people are uncertain what industry terms like assisted living actually mean. Search engine data from Google reveals that older adults are using the Internet to plan for the future, but there’s a gap between what Read More »

$7 Trillion Market Brings Silicon Valley Stars to Senior Living


Have you ever unlocked your smartphone using your fingerprint? One of the minds behind this advanced technology now is bringing his expertise to a new market: senior housing. And Scott Moody—whose former company created the technology behind Apple TouchID*—is not the only tech superstar turning his Read More »

AARP Launches $40 Million Fund for Senior-Focused Ventures

AARP has announced it is establishing a $40 million venture capital fund to invest in products and services aimed at the older adult market, primarily to improve access to health care, invest to enable aging at home and expand marketing for preventive care. AARP is a Read More »

Brookdale Survey Pinpoints Barriers to Seniors’ Tech Use

Engaging older adults with technology may benefit senior living communities from an operational perspective, but getting resistant seniors to embrace technology may take some adjustments. At least, that’s suggested by the recently released findings from a survey sponsored by the nation’s largest senior housing provider, Read More »

3 Tips to Turn Senior Housing Websites Into Lead-Generating Machines

Senior housing websites can be highly effective in attracting new residents, but some providers might not be using them to the best of their abilities. Luckily, there are some tools that can be employed to quickly and easily convert a site into a lead-generating machine. Read More »

3 Must-Have Technologies to Maximize Senior Housing Revenue

Screen Shot 2015-09-21 at 4.18.38 PM

by Christian Sweetser Every business sector is searching for the opportunity to increase revenues. One solution that is currently being embraced by seniors housing is the eponymous revenue management approach pioneered by the airline industry in the 1970s. The computerized/mathematical functioning of the model is Read More »

With Startups Booming, Will Google Make a Senior Care Play?

As the senior care tech boom quickly builds to a crescendo, the success of cutting-edge startups could make room for mega companies like Google to have a stake in the senior living space. But industry professionals have differing viewpoints on what such a future might Read More »

NIC Preps for New Era of Senior Housing Data

close up of modern laptop at sunset

As the senior housing industry continues to grow in sophistication, the technology that tracks it must also evolve to bring more transparency to the market. For more than two decades, the National Investment Center for Seniors Housing & Care (NIC) has been the go-to source Read More »