SHAG Keeps Rates in Check with ‘Independent Living Light’ Model

If the senior housing industry wants to better address the ongoing affordability conundrum, it might consider borrowing some ideas from SHAG. That’s the acronym for Sustainable Housing for Ageless Generations, a senior housing nonprofit based in Tukwila, Washington, which helps older adults access support and services in settings they can afford. For SHAG Executive Director […]

SHAG Strikes Innovative Partnerships to Create Affordable Senior Housing

If senior housing and care providers want to tackle the looming affordability crisis, they’re going to have to start working together more. That’s according to Jay Woolford, executive director of the Senior Housing Assistance Group (SHAG). The affordable senior housing nonprofit based in Tukwila, Washington, has made it its mission to help older adults age […]

SHAG Succeeds With Middle-Market Senior Living, Unconventional Branding

This year has been one of redefinition for Sustainable Housing for Ageless Generations (SHAG). The Washington-state based senior housing provider — the largest in the Puget Sound area — celebrated its 30th anniversary with a new vision, and came close to changing its name altogether. SHAG’s acronym used to stand for “Senior Housing Assistance Group.” […]