Why to Expect More Deals Like the RUI, Brandywine Combination

This article is available as part of your SHN+ membership While the end of the year is typically quiet for senior living industry news, one big move caught my eye as 2023 wound down. On Dec. 20, Retirement Unlimited (RUI) announced it is acquiring Brandywine Living, a deal that is set to create an operator […]

Brandywine CEO: New Intergenerational Senior Living Model Hinges on Creating Neighborhoods 

Brandywine Living CEO Brenda Bacon is focused on the next iteration of intergenerational living — but to achieve it, she is going back to her roots and taking inspiration from a slightly older way of life. With its most recent intergenerational development in the D.C.-area market of North Bethesda, Maryland, Brandywine is aiming to connect […]

‘Every Customer Was White’: Senior Living’s Diversity Problems Demand Uncomfortable Conversations, Bigger Investments

The senior living industry has a diversity problem. A recently released report from a coalition made up of Argentum, ASHA and NIC helps quantify where the industry stands on diversity, equity, inclusion and belonging (DEIB). The report shows how much work is left to be done but also says the industry is “starting from a […]

Senior Living Developers Face ‘Awful’ 2023 Outlook, Focus on Long-Term Value Creation

At our annual BUILD event last week, The Springs Living CEO Fee Stubblefield quipped: “You guys may want to consider changing your name to HOLD instead of BUILD, with what’s going on in financial markets.” Fee’s comment captured one message that came through strongly at the event, which is focused on senior living development and […]

A 3-Year ‘Big Sort’ of Senior Living Winners, Losers Is Underway

A couple weeks ago, my colleague and SHN Managing Editor Tim Mullaney offered his post-NIC thoughts that the industry is entering a tough spot. I agree the industry is entering a period fraught with perils, including rising interest rates and cost inflation. But I also believe that the stage is set for senior living companies […]

Inflation, Interest, Innovation: Senior Living Recovery Becomes More Painful

The senior living industry is in a tough spot and will be for the immediate future, facing challenges that could impede longer-term success unless more innovation flourishes across the sector. This is one of my main takeaways from last week’s National Investment Center for Seniors Housing & Care (NIC) conference in Washington, D.C. The good […]

‘Not Going Back’: Brookdale, Brandywine, Maplewood, Priority CEOs Prepare for Senior Living’s Uncertain Future

Changing consumer preferences with the arrival of the baby boomers. The middle-market. Rising expenses. Evolving resident care needs. The senior living industry is in the midst of a host of changes creating new challenges and opportunities for operators. A melange of forces are driving that change, from the pandemic to a historic labor market and […]