Author Archive: Alyssa Gerace

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Newcomers Fight to Disrupt Senior Living Leads Landscape

New competition is crowding into the senior living and care referral space, but whether they’ll be able to conquer the existing industry giants—or even get a corner of the market share—is in most cases to be determined. There’s no denying that A Place for Mom has a firm grasp on “lead generator giant” in the… Read More »

New App Could End Social Isolation in Senior Living Communities

A new app coming out this summer and aimed at the 50+ crowd could make the idea of social isolation in senior living communities obsolete. Stitch, launched by the company behind Tapestry, a secure social networking site aimed at seniors, matches like-minded older adults looking for companionship, a relationship, or both. The idea is similar… Read More »

New Senior Care Company Launches Ad Campaign During Indy 500

A new company that checks on seniors living in private residences and senior living facilities to make sure they’re doing well got huge exposure this past week by running its new ad campaign during the annual Indianapolis 500.  Penrose Senior Care Auditors, headquartered in Dallas, Texas, used the Indy 500 as an opportunity to gain… Read More »

Movers & Shakers — People and Positions for May, Part II

Another Memorial Day is in the books as the nation honored the brave men and women who have given their lives in service to the United States. Meanwhile, across the country, senior living professionals have been getting promoted or landing new jobs. Looking for a new job, or even a new career? Check out senior… Read More »

3 Risks REITs Take With RIDEA-Structured Deals

Most of the major healthcare-focused real estate investment trusts have utilized the RIDEA structure for at least some of their deals in the seven or so years it’s been available, but the structure bears risks as well as reward, warns a law firm in a recent blog post.  HCP is the latest major REIT to… Read More »

Last Chance: Power Senior Living Occupancy Through Repositioning

Here’s your last chance to sign up for this Tuesday’s free webinar on repositioning, aimed at senior living providers who want to power occupancy at their communities and attract more prospects.  Webinar attendees for this event, hosted by LCS® and Senior Housing News, will receive expert advice and insight on how to accomplish repositioning and occupancy goals. Repositioning… Read More »

Brookdale Not Concerned About New Construction, But Ready

Despite hot spots for new construction in certain areas nationwide, Brookdale Senior Living is prepared to handle new senior living projects getting developed close to one of its existing communities, but overall isn’t too concerned about the new development scene.  “We’re relatively sanguine on construction,” said Andy Smith, CEO, during a presentation at the 2014… Read More »

Regal Lifestyle Communities to Buy 7 Canadian Senior Living Properties for $160M

Regal Lifestyle Communities Inc. (TSX:RLC) has agreed to acquire seven senior living communities in Quebec for $160 million (approximately $146.3 million USD) at a 7.8% cap rate in a deal expected to close around June 6. The retirement communities are being acquired from ELAD Genesis Limited Partnership and have been managed by Societe de Gestion… Read More »

Repositioning to Attract Senior Living Prospects and Drive Occupancy

Senior living providers looking to attract more senior living prospects and drive occupancy at their communities won’t want to miss next Tuesday’s free webinar on repositioning, hosted by LCS® and Senior Housing News.  Webinar attendees for this event will receive expert advice and insight on how to accomplish repositioning and occupancy goals. Repositioning your senior living community… Read More »

Consumers Rank Top 5 Factors for Choosing a Senior Community

Cleanliness is next to godliness, as the saying goes, and consumers seem to have that in mind when considering a senior living community, according to the results of a survey released by hygiene technologies company Ecolab. Ecolab develops and markets cleaning, sanitizing, maintenance and repair products and services for the long-term care facilities market and… Read More »

Senior Housing REITs Bullish on Growth Despite Hot Competition

Competition in the senior housing and healthcare space has remained hot and heavy with few signs of letting up, but real estate investment trusts focused on the space still believe they’ll have plenty of opportunities for continued growth.   The senior housing M&A environment is “very competitive,” Justin Hutchens, CEO of Murfreesboro, Tenn-based National Health… Read More »