After stuffing ourselves for Thanksgiving last Thursday, we at Senior Housing News were happy to be back in the newsroom this week. Our readers were into the latest edition of CEO Fresh Take and caught up with ACTS Retirement-Life Communities. We were interested in Elmcroft’s sale of its skilled nursing units to Signature and the […]
ACTS Retirement-Life Communities
(Brandywine Senior Living at Mahwah located in Mahwah, N.J. — Photo courtesy of Brandywine Senior Living) Construction: Planned Berry College Announces Site for New CCRC in Ga. Berry College, a liberal arts college in Rome, Ga., this week announced the site of a new continuing care retirement community (CCRC) that will be construction on undeveloped […]
This week, SHN readers explored a top-10 list of the largest nonprofit senior living providers and learned about Brookdale Senior Living (NYSE: BKD) being named a top acquisition target by Goldman Sachs. Readers also discovered different pricing methods to convert more leads into move-ins. Here in the newsroom, we were interested in what the Wall […]
(Chateau Waters Kitchen and Living Space – Photo Courtesy of Chateau Waters) Construction: Planned Northern Calif. Provider Closes Land Deal for 173-Unit Project Northern California Presbyterian Homes and Services (NCPHS) last week announced it has officially closed on an $11.2 million purchase of land in Walnut Creek, Calif. where it plans to build a continuing […]
Construction: Planned Big Rock Partners, Millennium Real Estate Group Plan $25 Million Community Big Rock Partners, a national real estate investment management and development firm based in Beverly Hills, Calif., and its joint venture partner Millennium Real Estate Group, of Port Royal, S.C., this week announced plans to begin construction next year on a $25 […]
ACTS Retirement-Life Communities isn’t one to let any grass grow under its feet. And the organization’s latest investment is a testament to its strategy to consistently revamp its continuing care retirement communities (CCRCs) with an eye toward the future. The Philadelphia, Pennsylvania-based organization, the largest not-for-profit owner, operator and developer of CCRCs, announced Tuesday its […]
Marketing Matters is brought to you by Solutions Advisors and Retiring by Design. Working together, Solutions Advisors and Retiring by Design give you the analytic and creative synergy to develop unique solutions and achieve optimum results for your senior living community, providing management, operations, marketing, and sales consulting services. Senior living marketing executives might say […]
Every sale has a hook, line and sinker — even in senior living. And behind every sale is a marketing campaign that works in the same way. But senior living providers have long struggled to bridge the gap between marketing and sales, facing a population that doesn’t necessarily want the product they’re selling. And with […]