The Senior Living Marketing Future Cast: Solving the New Resident Growth Challenges of 2024

This article is sponsored by Dreamscape Marketing, now a part of Unlock Health. This article is based on a Senior Housing News discussion with Larry Williams, Marketing Strategist for Dreamscape, and Christy Van Der Westhuizen, SVP of Sales and Marketing for Legend Senior Living. The discussion took place during the recent Senior Housing News Sales […]

The Emerging Age of Buyer Empowerment in Senior Living

Inside the Decision-Making Process of Moving into Senior Living Senior living marketers are ever focused on the changing consumer landscape for prospective residents. Taking a data-driven approach to the decision-making process can both inform marketing teams and lead to more successful move-ins. Survey data from 2023 by Roobrik, a North Carolina-based lead conversion solution for […]

SHN BUILD: Data Analytics in Business Operations and Resident Care

This article is sponsored by Sentrics. This article is based on a discussion with Rick Taylor, EVP Strategic Development at Sentrics and Joe Jasmon, Managing Partner at American Healthcare Management Group. This discussion originally took place on November 15, 2023 during the SHN BUILD Conference. The article below has been edited for length and clarity. […]

Predictive Analytics in Action: How Machine Learning is Driving Successful Outcomes for Value-Based End of Life Programs

This article is sponsored by VNS Health. This article is based on a discussion with Jordan Holland, VP of Value Based Contracting at Compassus and Mark Bailes, Director of Technical Product Management & Assessments at VNS Health. This discussion took place on December 7, 2023 during the Continuum Conference. The article below has been edited […]

SHN BUILD: Planning for Future Innovation

This article is sponsored by CDW. This article is based on a discussion with Liz Cramer, Healthcare Strategist Post Acute & Senior Care at CDW. This discussion took place on November 15, 2023 during the SHN BUILD Conference. The article below has been edited for length and clarity. Senior Housing News: How does CDW work […]

SHN BRAIN Conference: Technology Enabled Person-Centered Care

This article is sponsored by Eugeria. This article is based on a Senior Housing News discussion with Dr. Quoc Dinh Nguyen, geriatrician and co-founder of Eugeria, Valerie Larochelle, CEO and co-founder of Eugeria, and Mathijs Konings, co-founder and chief product officer Tover. The discussion took place on July 20, 2023 during SHN BRAIN Memory Care […]

SHN DISHED: From Innovation to Excellence – Leveraging Technological Transformation for Optimal Operational Outcomes in Senior Living Foodservice

This article is sponsored by US Foods. This article is based on a Senior Housing News discussion with Rob W Burkart, VP, National Sales Field Ops at US Foods and Sean Rowe, CEO & President at Mealsuite. The discussion took place on June 6, 2023 during SHN DISHED/WELLNESS Conference. The article below has been edited […]

SHN DISHED: How Senior Living Operators Leverage Technology to Reduce Cost and Enhance Resident Satisfaction

This article is sponsored by PRIME Services. This article is based on a Senior Housing News discussion with Eric Mesimer, Director of Business Development at PRIME Services. The discussion took place on June 6, 2023 during SHN DISHED/WELLNESS Conference. The article below has been edited for length and clarity. Senior Housing News: Eric, can you […]