November 20-21, 2024

Chicago, IL

Frequently Asked Questions

What is Executive Connect?
Qualified providers can get a complimentary ticket to the event through our new Executive Connect program. A qualified provider is a VP or higher title, your organization has greater than $5 million in revenue annually, and you are willing to take up to four 15-minute pre-scheduled meetings with our sponsors at the event, arranged by SHN. 

A $500 deposit is required to register for Executive Connect and will be refunded upon completion of meetings at the event. If a registrant fails to attend pre-scheduled meetings at the event, the deposit will not be returned. No refunds will be issued after 45 days out from the event - no exceptions.

Where will the event be held?
BUILD 2024 will be held at Venue Six10, 610 S Michigan Ave, Chicago IL, 60605.

What ticket should I purchase?
Owner/operator tickets are for senior living owners and operators. Vendor tickets are for finance, technology, consulting and other roles that do not directly own and/or operate a senior living community.

My company or organization owns or is an active investor in a provider. Which ticket type can I purchase? 
 If your organization owns or invests in a provider or providers in this space, your firm is classified as a private equity investor. If you wish to get the provider pricing, you would need to use that organization's email system/ domain to register for the ticket to qualify as a provider. No exceptions. 

What is a audio recordings ticket?
The ticket provides access to audio recordings only. Audio recordings will be provided within 48 hours after the in-person event.

What does my ticket include?
A ticket to BUILD Conference includes access to all sessions, breakfast, lunch, refreshments, coat/bag check at the event as well as a networking reception. 

What is the refund policy?
For all tickets, no refunds are available 45 days before the event. No exceptions.

Are you offering hotel accommodations?
Please check back. 

Will there be vendor booths?
There are options for sponsor exhibit space. Please click 
here to request information on sponsorship opportunities.

How do I contact the organizer?
Email us at [email protected].

Have 2024 Event dates been announced?
here to see all upcoming SHN Events.

Senior Housing News presents BUILD, a conference dedicated to latest trends and challenges in senior living development.

BUILD will bring together operators, developers, capital providers, architects, interior designers and many other professionals involved in the building of senior living communities. With two full days of networking opportunities and forward-looking content, BUILD is a chance for industry operators and vendors to draft the blueprint for the next generation of senior housing

Who you can expect to meet at BUILD:

  • Senior living owners, operators and investors
  • Builders, developers and engineers
  • Architects and interior designers
  • Technology providers
  • Brokerage firms, M&A advisors
  • Banks, private equity and institutional investors
  • And more...

© Senior Housing News 2023.  All rights reserved.

Event Details

Doors Open at 8am
November 20: 9:00 AM - 12:00 PM CT.  
November 21: 9:00 AM - 12:00 PM CT.  

Dress Code
Business Attire


Opening Remarks

A New Era for Senior Lifestyle: Industry Pioneer Adapts for a Changing Market

9:15 – 9:45 AM

2024 Conference Agenda Coming Soon 

Senior Housing News Architecture & Design Awards is an annual competition that recognizes cutting-edge design, excellence, and innovation in senior living.


Early Bird Deadline

FInal Entry Deadline

November 15

8:00 – 9:00 AM

Continental Breakfast & Networking

Planning for Future Innovation Brought to You by CDW

9:50 – 10:05 AM

How Operators Should Be Preparing Their Data for the AI Revolution Brought to You by Medtelligent

11:00 – 11:15 AM

Networking Break

10:05 – 11:00 AM

Hitting Restart on Development: The Path Forward After a Tough Year

11:20 – 12:00 PM

Mike Wang
Founder/Chief Clinical Officer
Inspiren, Inc.

1:00 – 1:30 PM

In the last 20+ years, many senior communities shifted from a reactive medical model that focuses on resident care to a proactive wellness model that fosters self-efficacy and supports healthy lifestyles to manage health conditions and enhance quality of life.  
Like any paradigm shift, change did not happen overnight. Early adopters of this new model had to continually justify the value of wellness programming. And there were limited resources for programming, e.g., wellness “centers” were often small, windowless rooms with cast-off or inappropriate fitness equipment.  
Over time, evidence-based research that validated the positive impact of wellness programming helped boost acceptance. Professional associations also advanced - and legitimized - the role of wellness in senior settings. Annual conferences offering professional development with educational sessions focused on older adult wellness helped provide a roadmap for communities ready to make the change.
Today, many communities have moved beyond the idea of wellness being a program in a room. It’s been integrated into the community’s culture.  And because they can identify the ROI (see below for Top Level Benefits), communities are investing in thoughtfully designed and well-equipped wellness spaces – not just for current residents, but for those coming 10 years down the road.  

Lunch & Networking

12:00 – 1:00 PM

Future Leaders Presentation

1:05 PM – 1:20 PM

Data Analytics in Business Operations and Resident Care Brought to You by Sentrics

3:00 – 3:30 PM

Networking Break

2:05 – 3:00 PM

Samantha Eckhout
Sr. VP of Development
American House/REDICO

Unlocking a New Development Model: Fireside Chat with American House/REDICO SVP of Development Samantha Eckhout

3:35 – 4:05 PM

Current challenges could have some developers considering a career change, but Eckhout sees this as the moment to figure out “how to do it differently.” Learn more about her perspective on where the market is heading, her company's strategy, and the quest to create financeable models for a new generation of consumers.

November 16

Fee Stubblefield
Founder & CEO
 The Springs Living

Continental Breakfast & Networking

8:00 – 9:00 AM

Jim Coughlin

Fireside Chat with Sentrics

10:30 AM – 10:45 AM

Over its 26-year history, The Springs Living has built a reputation as an innovative senior living provider building on a rich family heritage, with a wellness focus. Hear how the company is building for the future with ambitious projects in spectacular locations.

Tom Grape

Senior Living Pioneer Builds for the Future

9:20 AM – 9:50 AM

Hear from senior living visionary Tom Grape about Benchmark's plans to expand beyond the Northeast for the first time with a D.C. development. Learn what has changed, and what has not, in his approach to development over the years, and get his insights into some of the innovative building projects that the company has brought to market.

Tom Grape

Networking Break

9:50 AM – 10:30 AM

Hear from senior living visionary Tom Grape about Benchmark's plans to expand beyond the Northeast for the first time with a D.C. development. Learn what has changed, and what has not, in his approach to development over the years, and get his insights into some of the innovative building projects that the company has brought to market.

Unlocking Success with the Right Unit Mix

Getting the right unit mix has never been more critical or complicated. Learn how developers and operators weigh multiple variables to maximize margins and occupancy.

Akash Gaur
Division President
Discovery Senior Living

Lunch & Networking

12:00 PM – 1:00 PM

Richard Hutchinson
Discovery Senior Living

Fireside Chat with Discovery CEO Richard Hutchinson: Scaling Without Failing

1:40 PM – 2:10 PM

Discovery Senior Living is on the leading edge of several senior living development trends; the company is creating “experiential living” communities featuring more flexible pricing and access to nearby amenities, is building a multi-brand portfolio with largely autonomous regional businesses, and recently overhauled its memory care program, including physical plant updates. CEO Richard Hutchinson will discuss how the effort to “scale, not fail” is going, with development as one part of the growth strategy for a company that is now among the largest U.S. operators. 


John Shafaee
Founder and CEO

Ginna Baik
Senior Business Development Manager
Alexa Smart Properties, Amazon

Larry Graeve
Senior Vice President
The Weitz Company

Richard Ackerman
Chairman & Sr. Managing Principal

The Weitz Company

9:15 – 9:45 AM

Caroline Clapp
Senior Principal

David Fik

Justin Dickinson
Anthology Senior Living

Seizing the Moment for Development

11:25 AM – 12:00 PM

Despite the current challenges in new development, including tighter lending and higher costs, Anthology has closed on seven new construction deals since July 2021. Hear from the company’s newly named president, Justin Dickinson, about his first priorities while at the helm, and how Anthology is growing in new directions. 

Bridging the Middle Market Assisted Living Gap: Inside NorthBridge’s Push for an Accessible Care Model

1:35 – 2:05 PM

Tom Grape

*Executive Connect

Ticket Prices
Executive Connect: Complimentary*
Provider: $600
Vendor: $

*Early Bird Rates End: Friday, October 4, 2024

Executive Connect

Get access to select conferences and events at no cost for your ticket*. As part of the Executive Connect program, qualified executives from providers or operators may apply for this ticket type and participate in a set number of meetings with pre-screened vendors at the event. If accepted, you will be granted a complimentary ticket to the event and required to attend scheduled meetings at the event and provide feedback on those meetings. *A refundable deposit is required to register and is refunded if you attend the required meetings at the event. No show or cancellations will forfeit the deposit, no exceptions.

Learn More

Past Attendees


Atria Senior Living
Best Buy
Bethesda Senior Living Communities
Brahms Construction
Brightview Senior Living
Contour Real Estate Development
Dover Development
Harbor Retirement Associates
Huntington National Bank
Lighthouse Investment Group
Mansions Senior Living
Mitsubishi Electric Trane HVAC
NexCore Group
Vi Living
Welltower, Inc


Chairman & CEO
Chief Design Officer
Chief Development Officer
Chief Economist
Chief Impact Officer
Chief Investment Officer
Director Business Analysis

Director of Marketing 
Director of Design Development
Director of Development & Construction
SVP, Sales and Marketing
Vice President - Design and Construction
Vice President - Development
Vice President of Design
Vice President of Operations
Vice President of Property Management
VP - Real Estate Development - Senior Living
VP Sales & Marketing

VP Senior Design Development

Interested in Sponsoring?

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Become A Sponsor

In-Person Event Experience

Get an overview of what to expect from attending a premier Senior House News event.

Learn More

Become an SHN+ Member and get 25% off your BUILD ticket.

Did you know that SHN+ members get 25% off their ticket to BUILD? They also get exclusive access to an SHN+ members-only luncheon during BUILD. Get an SHN+ membership today to meet the leading executives in senior living.

Already a member? Contact Alex Adkins for your discounted ticket.

Track ATrack ATrack ATrack A

Development ground to a near-standstill for parts of 2023 as interest rates rose, lending tightened and building costs remained elevated. Hear where the market goes from here.

Track B

The Race for Active Adult: Competition Heats Up as the Active Adult Rental Sector Comes of Age

After a watershed year in which NIC defined and started tracking the active adult rental sector, more players are entering the space with plans to refine the model and gain market share in a crowded field.

Track A

Including a Wellness/Fitness Space in a New-Build Senior Community – or as Part of a Renovation – is Good Business

Track B

Unleashing the Power of AI Brought to You by Inspiren

Track A

From changing public policy to implementing new operating principles, NorthBridge and its partners have gone to great lengths to create a purpose-built middle-market assisted living product.

Track ATrack B

The future of AI and how to Practically Use AI to Deliver Business Value Brought to You by Safely-You

Track ATrack B

Building Workforce Housing: Senior Living Providers Create Housing to Build Sustainable Labor Pools

In the midst of a severe labor crunch, and with workforce issues looming for years ahead, some senior living projects are adding workforce housing to help ensure available staff.

Laurie Schultz
Principal & Co-Founder

Wendy Nowokunski

Mary Morton
Moorings Park

Continental Breakfast & Networking 

SHN+ Breakfast

Track ATrack B

David Eskenazy

Senior Lifestyle is one of the pioneers of the industry and developed 22 communities in the last several years — but the pace of building is changing. Hear from CEO Jon DeLuca about why development has gotten more difficult, strategies for future growth, how the company has built for various price points, and how operations are adapting for the future.

Jon DeLuca

Senior Lifestyle

Frankie Pane
GSI, a Transforming Age Company

Jon Fletcher
Sr. Vice President
Presbyterian Homes and Services


Hotel Accomodations
The Bohemian Hotel

9:05 – 9:10 AM

Future Leaders Presentation Presented by:

10:00 – 10:30 AM

Networing Reception Presented by:

4:05 – 6:00 PM

Track ATrack B

Building with the Best of Both Worlds: How Cogir’s Canadian Model is Translating in the US

9:00 – 9:15 AM

Panel Brought to you by Amazon

Cogir is one of the leading senior living developers and operators in Canada, and its US arm is being led by industry pioneer David Eskenazy. Learn how these two leaders work together, and what US-based companies can learn from the Canadian model.

Mathieu Duguay

Networking Break

9:45 – 10:00 AM

The Next Era of University-Based Senior Living: Accelerating partnerships, maximizing benefits

The benefits of university-affiliated senior living have long been clear, but the process of working with schools has been time-consuming and fraught with challenges. Hear how this model is evolving for the future to address these issues and make this model more accessible.

Todd Shaw
Vice President

Tiffany Cobern
Director of Senior Housing Operations
MedCore Partners

Laurie Steber
Executive Director
The Spires at Berry College

Meeting the Next Generation: New senior living options hold consumer appeal, financial upside

From active adult communities that break the mold to “hybrid” senior living options, learn how innovative and entrepreneurial companies are understanding the next generation of consumers and creating products that align not only with Boomers but younger generations.

Kevin DeAcosta
President & CEO
Highlands at Wyomissing

Michael Haas
Senior Vice President of Development
Lloyd Jones

Anne Stanfield
Senior Director, Business Development

Unlocking the Power of AI: How to Navigate Real World Obstacles of Software Adoption, Data Hygiene, and ML Model Opacity

James Dooley
Senior Director
JLL Capital Markets

Brian Geyser
Chief Clinical Officer

Inspīr/Maplewood Senior Living

Annie Shaffer
Wellness Director
Sunnyside Retirement Community

Emily Davenport
Director, Fitness Management
National Institute for Fitness & Sport

Kristina Troyer
Data Scientist 
Cypress Living

Rick Taylor
EVP Strategic Development

Joe Jasmon
Managing Partner
American Healthcare Management Group

Liz Cramer
Healthcare Strategist Post Acute & Senior Care


AI is transforming how we live today, from communication to care, and it will only become more powerful and prevalent in our lives. Join SafelyYou CEO George Netscher, Priority Life Care CEO and Co-founder Sevy Petras, and Lifespark COO Matt Kinne, to learn the practical applications of AI in senior living to drive both clinical and business results, including:

  • increased occupancy
  • optimized revenue
  • improved staff efficiency
  • reduced falls, risk, and costs

George Netscher
CEO & Founder

Sevy Petras
CEO & Co-Founder 
Priority Life Care

Matt Kinne
COO & VP of Growth

How Maplewood is transforming the apartment into a data machine and a member of the care team.

Breakout Sessions

Breakout Sessions

9:00 – 9:05 AM

Breakout Sessions

Breakout Sessions

Breakout Sessions

Breakout Sessions

Breakout Sessions

Breakout Sessions

Breakout Sessions

Breakout Sessions