Belmont Village, Sodalis, Trustwell Evolve Sales Tactics to Improve Lease-Up

In 2024, the senior living industry is on track to finally regain pre-pandemic occupancy levels after years of pandemic hardship. But getting there will require a year of focusing on lease-up for many operators.  Operators including Belmont Village, Sodalis Senior Living and Trustwell Living have overhauled sales and marketing to prioritize getting residents through the […]

Why the Outlook for Senior Living M&A Is Better Than It Seems

This content is available through your SHN+ membership New M&A data released this week showed that senior living dealmaking in the third quarter of 2023 sank to levels not seen since the darkest days of the pandemic. I don’t think I need to belabor the forces holding senior living dealmaking down in 2023, starting with […]

Avista Senior Living Grows Footprint with Addition of 14 Communities 

Avista Senior Living recently announced the transition of 14 new communities in three states as the operator continues to grow, according to a news release from the company.  The 14 communities across Arizona, Idaho and Washington now bring the total number of communities in the Phoenix, Arizona-based operator’s portfolio to 30. Avista did not immediately […]

Trustwell Adds 24 Communities After Building Senior Living ‘A-Team’

Trustwell Living has added 24 new communities to the company’s portfolio in a move that accelerates its already fast pace of growth this year. The New York City-based company on Thursday announced the addition of the two-dozen new communities, which are located in eight states across the country. Trustwell assumed management of a dozen of […]

Trustwell Living Adds 16 Communities, Creating ‘Stepping Stone’ to Future Growth

Trustwell Living has added 16 communities in three states, significantly expanding the company’s footprint in a move that CEO Larry Cohen called an indication of more growth to come. The newly managed communities are located in Illinois, Florida, and Ohio, totaling 762 assisted living and memory care units, Trustwell announced Monday. On average, the communities […]

Trustwell CEO Cohen: Inflation Has Silver Lining for Margins, Obsolete Buildings a Growing Issue

Under the leadership of senior living industry veteran Larry Cohen, Trustwell Living has refined its playbook and been on a growth trajectory since last year. Cohen believes the company will expand its acquisition platform this year as the company focuses on top-line growth and building back occupancy through intense optimization efforts. He also pointed out […]

With 4 Communities and Counting, Trustwell Living Looks to Build Scale

With a portfolio of four senior living communities and more to come soon, Trustwell Living is starting to put the pieces together on a long-term growth strategy. The New York City-based company, founded in 2021 by several executives who previously worked for the operator formerly known as Capital Senior Living, now owns and operates four […]

Transactions & Financings: CBRE Arranges $40M for MorningStar JV; Trustwell Acquires 3 More Communities

Transactions Integral Senior Living Assumes Management of Four Communities Integral Senior Living announced it has assumed management of four assisted living and memory care communities owned by MedCore Partners in the Mountain West. The move further expands the working relationship between Dallas-based real estate firm MedCore and Carlsbad, California-based Integral Senior Living. The communities, three […]

Movers & Shakers: Trustwell Taps Frontier Alum; Lifespace Adds Board Members

Trustwell announces new regional director New York City-based Trustwell Living announced the addition of Alexa Wheeler as Regional Director of Operations. In this role, Wheeler will work with leadership at newly acquired communities. Wheeler has been in senior housing for more than 20 years. Most recently, she was VP of operations with Frontier Management. Senior […]