It’s no secret that senior living has historically been behind the curve when it comes to building an online presence. But in recent years, providers have made strides in meeting today’s and tomorrow’s consumers where they are: on social media. Of American Seniors Housing Association’s (ASHA) top 25 providers, 96% are on Facebook and 72% are […]
Sunrise Senior Living
Caring.com is recognizing more than 800 assisted living and memory care communities as part of the online senior care resource and review site’s fourth annual “Caring Stars” award program. “We were surprised by the number of winners this year,” Andy Cohen, cofounder and CEO of Caring.com, tells SHN, noting the number of winners doubled from last year’s […]
Loneliness and isolation have long proven to cause health implications among the elderly — especially if they’re showing signs of memory loss or dementia. In senior housing, this can be even more of a challenge, particularly when the line between assisted living and memory care becomes blurred. Sunrise Senior Living has taken on the challenge […]
Maryland CCRC Names Director of Philanthropy Patricia Santoni has been named director of philanthropy for Charlestown, a continuing care retirement community (CCRC) in Catonsville, Md., that has more than 2,000 residents. She will be responsible for establishing, planning, directing, and coordinating all fundraising activities for Charlestown. Santoni will also provide leadership for the creation of strategic fund […]
Feedback. It plays a key role in top providers’ marketing strategies, but figuring out how to effectively and efficiently construe input from those in the front lines of an operation can be a challenge. But doing so is a must, senior living marketing gurus agree, noting that the days of marketing campaigns being disseminated from […]
Senior Tech Company Hires Vice President of Client Solutions GeriJoy, a senior tech company that provides 24/7 dementia oversight and companionship, recently announced it has hired Jim Wambach as vice president of client solutions. Prior to GeriJoy, Wambach founded Sesen Elder Care, a provider of in-home care and care hamangement. At Sesen, Wambach was a leader in […]
In an effort to help simplify the senior living search process and garner interest in Sunrise Senior Living communities, the company this week is rolling out an online Care Questionnaire that assists prospective residents in determining the type of care that will be the best fit. The questionnaire has been several months in the making, […]
Senior Housing News wrote them, you read them and passed them along to your friends and colleagues. Here are the most shared posts from SHN this week: How Designers Are Transforming the Senior Living Experience — As top designers look toward the future for guidance in planning today’s newest senior housing developments, architect Joyce Polhamus offers some […]
As the senior living industry struggles to gain a foothold in the accountable care organization (ACO) landscape, one senior living giant is devising an alternative strategy in hopes of achieving the same outcomes. Sunrise Senior Living, ranked among the top five of the nation’s largest senior living providers, is implementing a program that could make […]
The latest in a series of power plays from Health Care REIT (NYSE: HCN), the company announced today it has completed its common stock offering valued at $1.1 billion—its second such offering valued over a billion dollars in the past several months. The net proceeds of the offering, which included 17,825,000 shares at a price […]