Top Senior Housing Trends for 2021

Among the many lessons that Covid-19 drove home in 2020: No one can predict what the future holds. But as the senior living industry battles the latest wave of infections and starts to beat back the pandemic through vaccination, it’s also more important than ever to look ahead and try to identify what trends will […]

Voices: Pedro Soares, Chief Executive Officer, Sherpa

This article is sponsored by Sherpa. In this Voices interview, Senior Housing News sits down with Sherpa CEO Pedro Soares to learn why the senior living CRM and sales enablement company wants its customers to focus on prospects who “aren’t ready yet” to buy. Soares explains how Sherpa’s technology and training helps operators gain an […]

[Webinar] Changing the Senior Living Sales Approach: A Consumer-Centric View

Date: February 27, 2019Time: 1:00 PM – 2:00 PM CSTRegister Now Throughout the past two decades, the senior housing industry has typically focused on a real-estate driven transactional sales process, driven from product and service differentiation. Our consumers (adult children and prospective residents) are hungry for information and more detail about how to make the […]

Changing the Senior Living Sales Approach: A Consumer-Centric View

Date: February 27, 2019Time: 1:00 PM – 2:00 PM CSTRegister Now Throughout the past two decades in Seniors Housing, the industry has typically focused on a real-estate driven transactional sales process, driven from product and service differentiation. Our consumers (adult children and prospective residents) are hungry for information and more detail about how to make […]

[Webinar] Differentiation from Competition: A Consumer-Centric View

Date: February 27, 2019Time: 1:00 PM – 2:00 PM CSTRegister Now Throughout the past two decades in Seniors Housing, the industry has typically focused on a real-estate driven transactional sales process, driven from product and service differentiation. Our consumers (adult children and prospective residents) are hungry for information and more detail about how to make […]