Consumer Reviews Critical to Senior Living Communities’ Online Presence

Consumer reviews hold a powerful spot in today’s shopping process for many products, including senior living, marketers say, as they may be a prospect’s introduction to a senior housing community and can help determine that community’s online visibility.  “Before they see your website, before they get your sales pitch… they’re seeing reviews,” said Kevin Williams, […]

A Place for Mom Launches Consumer Review Component

A Place for Mom, the largest senior living referral service in the nation, announced on Monday the launch of an online consumer review component. SeniorAdvisor.com allows visitors to submit and review consumer feedback on more than 100,000 senior living communities and care services across the country. The site currently features more than 17,000 reviews, and […]