Beyond Millennials: Senior Living Must Now Win Over Generation Z Workers

The leading edge of the “generation Z” age group has joined the U.S. workforce, meaning senior living providers need to be thinking about how to attract and retain them as employees. As the industry grapples with a labor crunch, the difference between staffing success and failure may hinge on operators’ ability to entice members of […]

Most Read: Brookdale to Renovate 150 Former Emeritus Communities

In case you missed them… here are the top headlines grabbing Senior Housing News readers’ attention this week. Brookdale Banks on Renovating 150 Emeritus Communities in 2015—With detailed fourth quarter performance results forthcoming, Brookdale gave some indication by revising down its outlook for the coming year. The company has experienced a slight downturn in occupancy […]

How One CCRC Is Reinventing Itself After 50 Years

In today’s increasingly sophisticated senior housing market, providers are constantly tasked with finding ways to differentiate while still remaining competitive in the services and programming they provide. For those providers, especially not-for-profit continuing care retirement communities (CCRCs), that have been in the business for half a century, it is not uncommon to completely reinvent the […]