Independent Living Consumer Sentiment Solid, Pandemic Exposes Pain Points To Address For Future Success

A decisive majority of independent living residents are glad to be in a senior living community during Covid-19, although they see room for improvement in some key operational areas. Meanwhile, staff are generally glad to be working in independent living during this time and believe that their communities have responded well to the pandemic. And […]

Senior Living Providers Fear Hardest Weeks of Covid-19 Lie Ahead

Senior living providers have responded to enormous challenges since the Covid-19 pandemic reached the United States in mid-March, but the hardest weeks might now lie ahead. “I do think that the next 30 days are going to be the most crucial time for our company,” Milo Pinkerton, founder and CEO of Heritage Senior Living, told […]