This story is part of your SHN+ subscription The baby boomers are at the industry’s doorstep, and operators have their work cut out for them meeting that demand. But in 2025, they also should be thinking about the generation that comes after the boomers. Earlier this week, I covered how the senior living industry is […]
Mather Institute
Members of Generation X are less interested in trendy wellness practices than the generation that came before them, perhaps due to a lack of awareness or desire for more evidence of their benefits. It could also indicate that senior living operators should consider some new approaches when they seek to attract them years into the […]
The senior living industry has already upped its wellness game in the last few years, but operators are taking their practices aimed at keeping residents well to an even higher level in 2024. It’s no secret that wellness has evolved beyond food and nutrition since it became a hot topic in the last few years. […]
Older adults who move into senior living communities experience better health outcomes compared to those living in homes outside of such communities, according to a research series conducted by NORC at the University of Chicago (NORC) in conjunction with the National Investment Center for Seniors Housing & Care (NIC). The research by NORC and NIC […]
The Mather Institute has launched a five-year study to determine various aspects about what Generation X wants out of senior living in an effort to better appeal to them. Members of the cohort known as Generation X – usually defined as people born between 1965 and 1980 – are not yet ready to move into […]
Half a decade ago, Mather Institute set out to study the health and wellbeing of life plan community residents with Northwestern University. On the heels of its fifth year of results, the Age Well Study is still shedding new light on the preferences of older adults, and showcasing the benefits associated with living in life […]
Despite the challenges posed by Covid-19, independent living residents of life plan communities maintained their wellbeing to a remarkable extent last year. That’s according to Mather CEO Mary Leary, who spoke with Senior Housing News about the latest findings from the longitudinal Age Well Study, released this week. “The findings showed that residents, on average, […]
Based on comments from panelists during two recent webinars, as well as conversations I’ve had in the last few weeks, I believe that two trends are converging in senior living: wellness and psychographics. Specifically, more senior living owners and operators are gathering and analyzing psychographic data to gain deeper insights into consumers. Savvy organizations will […]
Life plan community residents who are more extroverted are generally happier than their peers — and that held true even as the Covid-19 pandemic forced senior living residents to shelter in place. That’s according to the latest findings from The Age Well Study. The ongoing, five-year study is conducted by Mather Institute in partnership with […]
The Covid-19 pandemic has injected new stress and fear into senior living workers’ lives, and this has prompted some providers to implement new strategies in order to retain them. Flexible scheduling, higher pay, free meals and other services were not standard fare in the senior living industry before the pandemic, but providers now wield these […]