Transactions & Financings: Legend Senior Living Adds Community; BWE Secures $40M for Refinancing

Transactions Legend Senior Living to Manage Pennsylvania Community Legend Senior Living announced it will assume management of a Pennsylvania-based senior living community marking the fifth community Legend manages in the Keystone State. Located in the central Pennsylvania community of Mechanicsburg, the community – previously called The Landing of Southampton Personal Care and Memory Care – […]

Market Heats Up as Senior Living Referral Companies Seek Reinvention, Better Operator Relations

With each passing year, the tastes of senior living prospects become more sophisticated. Third-party referral companies are evolving and growing to meet those needs. Whether through launching a new company or bolstering existing efforts, senior living referral companies including A Place For Mom, Caring.com are ramping up their investments and switching up their strategies as […]

In the Pipeline: Erickson Senior Living Upgrades 16 Sites; Distinctive Living Plans Reuse Project

In the Pipeline is brought to you by the Senior Housing News Architecture & Design Awards, an annual competition that recognizes cutting-edge design, excellence, and innovation in senior living. Construction: Planned Distinctive Living plans Connecticut community Senior living operator Distinctive Living and its development platform Distinctive Development recently announced redevelopment plans of a senior living […]

4 Tough Questions for Senior Living Operators in 2023

Earlier this week, Omega Healthcare Investors (NYSE: OHI) announced a lease restructuring with Maplewood Senior Living, which is experiencing a modest cash crunch. The news underscores just how uncertain the year ahead is for senior living. Maplewood is a luxury operator with healthy occupancy and has pushed through notable rate increases, yet lease-up issues and […]

Senior Living Executive Forecast 2023: Pivoting Away From ‘Crisis Mode’

With a pandemic, staffing woes and operational headwinds serving as the backdrop, the senior living industry has spent the last two years lurching from one crisis to another. In 2023, that must end. That is the belief of HumanGood CEO John Cochrane. As he surveys the industry, Cochrane still sees plenty of operational areas requiring […]

Seeing is Believing: Video, Digital Lead Senior Living Sales,  Marketing Into 2023

On December 17, Arrow Senior Living released a video showing residents in communities throughout its portfolio singing “White Christmas.” The viewer travels a narrative arc about what the holidays mean to residents, all while residents serenade the viewer with Irving Berlin’s classic song. It’s a small example of how there’s no going back to the […]

‘World is Starting to Shift’: Top Senior Living Sales Trends for 2023

With margins under pressure, occupancy still in need of boosting and chatter of an uncertain economy ahead, 2023 is shaping up to be a pivotal year for senior living sales. Few know that better than LCS Chief Marketing Officer Rick Westermann, who leads sales and marketing for the Des Moines, Iowa-based senior living company. For […]

Movers & Shakers: Former MBK Executive Joins Legend Senior Living; Claiborne Senior Living Adds CFO

Legend Senior Living welcomes new senior VP Former MBK Senior Living Vice President of Sales and Marketing Christy Van Der Westhuizen recently announced her move to Legend Senior Living. She joins the Legend team as senior vice president of sales and marketing. In a message posted on Linkedin, Van Der Westhuizen reflected on her time […]

[Updated] Brightview Senior Living, Vi Lead 2022 Best Workplaces in Aging Services List

Fortune Magazine’s annual Best Workplaces in Aging Services list is once again populated by some familiar faces. Baltimore-based Brightview Senior Living took the No. 1 spot on this year’s list, while Chicago-based Vi was third on the list. Long-term care provider Citadel Healthcare was this year’s runner-up. The annual list ranks the top aging services […]

USA Today Raises Concerns About Covid-19 Fees for Assisted Living Residents

A USA Today article on long term care facilities charging higher service fees during the coronavirus pandemic shines another spotlight on the rising expenses incurred by providers — and raises questions about whether assisted living operators are unfairly passing on costs to residents. The article focuses largely on a resident at Legend of Mansfield, a […]