This article is sponsored by G5+LeaseLabs, a RealPage Company. In this Voices interview, Senior Housing News sits down with Doug Johnson, President of G5+LL, to learn about how the senior living research journey has lengthened and deepened in the last two years, and how senior living marketers and operators can use that knowledge and adapt […]
For many senior living providers, sales cycles changed dramatically as the Covid-19 pandemic took hold last year. With the pandemic’s end still not in sight and the recent dominance of the delta variant, when the industry will settle into a new sales status quo is anyone’s guess. But there are some who see signs emerging […]
This article is sponsored by G5. In this Voices interview, Senior Housing News sits down with G5 Vice President of Senior Living Katie Roper to learn the impact that the pandemic has had on senior housing marketing messaging around care vs. hospitality, trends in G5’s new marketing technology report and top tips for generating leads […]
Movers & Shakers is brought to you by the Senior Housing News Job Board. Browse and apply to management and executive senior living jobs and positions from leading professional firms serving the industry. Employers can post single jobs, purchase job packages or our premium subscription that includes unlimited job posts and editorial coverage for one […]
Movers & Shakers is brought to you by the Senior Housing News Job Board. Browse and apply to management and executive senior living jobs and positions from leading professional firms serving the industry. Employers can post single jobs, purchase job packages or our premium subscription that includes unlimited job posts and editorial coverage for one […]
As the Covid-19 pandemic continues to disrupt all facets of the senior care industry, providers can take solace in knowing that consumers are still seeking out senior living, and most are still accepting new residents. However, this message — that many senior living communities are still welcoming new residents who may have pressing needs — […]
Berkadia completes $159M in recent senior housing deals Berkadia’s Senior Housing & Healthcare Group closed on the following senior housing transactions, totaling $158.9 million in transaction value: — Senior Directors Ed Williams and Rafael Nobo arranged a $107.6 million Fannie Mae master credit facility for eight independent living, assisted living and memory care communities in […]
While it’s clear the senior living industry must cater to the growing middle market of older adults over the next decade, what isn’t clear is how exactly that will occur. There are fresh ideas percolating, though. That was made evident during a “hackathon” at the National Investment Center for Seniors Housing & Care (NIC) fall […]
Movers & Shakers is brought to you by the Senior Housing News Job Board. Browse and apply to management and executive senior living jobs and positions from leading professional firms serving the industry. Employers can post single jobs, purchase job packages or our premium subscription that includes unlimited job posts and editorial coverage for one […]
The holidays are a time filled with warmth, laughter and good cheer—and they’re also an important time for senior living providers. That’s because the holiday season usually marks an influx of online senior living inquiries as families and adult children begin researching care options for their parents or loved ones. Experts from digital marketing firm G5 and Seattle-based owner and operator Merrill […]
