This story is part of your SHN+ subscription The senior living industry sits at an important crossroads between challenges and opportunity in 2025. What operators do now could mean the difference between success and failure in the coming years. On the one hand, the industry is still shaking off a few lingering woes from its […]
Caring.com
With each passing year, the tastes of senior living prospects become more sophisticated. Third-party referral companies are evolving and growing to meet those needs. Whether through launching a new company or bolstering existing efforts, senior living referral companies including A Place For Mom, Caring.com are ramping up their investments and switching up their strategies as […]
Ventas closes $700M perpetual life vehicle Ventas (NYSE: VTR) closed its new life science and health care real estate fund, a perpetual life vehicle that focuses on investments in North American core and core plus life science, medical office and senior housing real estate. The fund has more than $700 million in assets under management […]
U.S. News & World Report and Caring.com on Tuesday launched a new directory that will provide seniors and their families information on assisted living communities and advice on how to make informed decisions. The new directory will include data on more than 8,700 assisted living facilities across the country, U.S. News Senior Health Data Analyst […]
In the past year, Traci Bild has helped several of her friends get their parents into senior housing. Each instance shared a common theme, Bild — a senior living marketing consultant — told Senior Housing News. Her friends would not have known where to start, otherwise, because senior housing providers are not doing a good […]
Picture an 83-year-old woman in Wisconsin who is increasingly prone to falls, researching assisted living communities. Unable to cut through a pool of options, she calls a referral service offered by her Medicare Advantage plan, where a consultant is able to narrow her choices based on select criteria she provides. This scenario is already coming […]
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In senior living, utilizing third-party referral sources often results in less desirable leads—as well as a litany of frustrations. That’s according to a recent report from Chicago-based special investment banking firm Ziegler. For the report, Ziegler surveyed more than 150 senior housing financial professionals and CFOs, 98% of whom worked for nonprofit organizations. It’s much […]
Movers & Shakers is brought to you by the Senior Housing News Job Board. Browse and apply to management and executive senior living jobs and positions from leading professional firms serving the industry. Employers can post single jobs, purchase job packages or our premium subscription that includes unlimited job posts and editorial coverage for one year. […]
Caring Holdings, LLC Acquires Caring.com Senior care referral service Caring.com has been acquired by Caring Holdings, LLC, a group of investors with experience and expertise in digital customer acquisition. Bankrate, which had owned Caring.com, agreed to part ways with the senior living referral service in November 2017 in order to be acquired by Red Ventures. […]