Editor’s Picks: Tap Dancing at 85

This week, Senior Housing News readers tuned into stories about senior housing rents and occupancy outlooks. Readers were also interested to learn how minimum wage hikes in New York and California will impact senior living providers, and why brokers disagree about where the skilled nursing industry is headed. Here in the newsroom, we loved the […]

Minimum Wage Hikes to Have Ripple Effect in Senior Living

Minimum wage hikes recently approved in California and New York mean that workers will soon earn $15 an hour, but the associated costs and implications put pressure on pay across the board for senior living providers. “What everybody forgets is that this change pushes up against everyone else’s pay in the organization,” Michelle Esser, vice president […]

Best Repositioning 2015: An Intimate ‘Boutique’ CCRC

Nestled among high-end homes on a quiet, residential street in Los Altos, California, you’ll find The Terraces at Los Altos. Today, the buildings that house The Terraces at Los Altos’ assisted living, skilled nursing and memory care units fit in with the nice homes that surround them. But renovating American Baptist Homes of the West (ABHOW)’s continuing […]

Greystone President: Nonprofits Chasing Deals with ‘Intense Effort’

On the heels of the merger between California-based nonprofit senior living providers American Baptist Homes of the West (ABHOW) and be.group, Greystone Communities President Mark Andrews says he wouldn’t be surprised if there’s more such activity ahead as other nonprofits play catch-up after the recession. Following this year’s The Greystone Event, the senior living advisor’s […]

Senior Housing Investments & Transactions: NHI, LTC, Ziegler

NHI Acquires Ohio Assisted Living and Memory Care Community for $21 Million National Health Investors (NYSE: NHI) announced on Aug. 3 that its NHI-Bickford Senior Living joint venture has acquired Fairfield Village, an assisted living and memory care community in Lancaster, Ohio, for $21 million in cash. The 92-unit Fairfield Village was built in 2006 […]

ABHOW, be.group Merger to Create $1.5 Billion Senior Living Nonprofit

California-based nonprofit senior living providers American Baptist Homes of the West (ABHOW) and be.group have agreed to merge, the companies announced today. The consolidation will create California’s largest nonprofit senior living provider and one of the half-dozen largest nationally, the companies said. The merger, expected to be finalized in early 2016 pending regulatory approval, will […]

Confessions Behind the Senior Living Marketing Challenge

Marketing Matters is brought to you by Solutions Advisors and Retiring by Design. Working together, Solutions Advisors and Retiring by Design give you the analytic and creative synergy to develop unique solutions and achieve optimum results for your senior living community, providing management, operations, marketing, and sales consulting services.  Senior living marketing executives might say […]

Senior Living Hits Sales Home With Third-Party Partners

Older Americans considering the move into senior living are often faced with both emotional and perceived financial hurdles, which can delay a move or cancel it all together. As providers try new ways to optimize lead generation opportunities, some providers are addressing prospects’ need for supports that go beyond initial outreach and engagement through partnerships […]