Affinity Takes New Approach to Operations, Changes Name to ALG Senior

One of the largest senior living operators in the U.S. is taking a new approach to its corporate operations to give its communities more autonomy, and adopted a new name in the process. Affinity Living Group as of July 1 will be known as “ALG Senior.” The company also will designate its corporate headquarters where […]

Affinity Parts With COO, Furloughs 70 Workers In Move Hastened by Covid-19

Affinity Living Group (ALG) has furloughed 70 corporate workers and parted ways with a handful of company leaders — including its COO, Neal Lail. As part of a corporate restructuring, Affinity on Monday parted ways with Lail and its senior vice president of operations. The Hickory, North Carolina-based company also furloughed its senior vice president […]

Brighter Forecasts for Senior Living in 2020 Now Clouded By Coronavirus

Earlier this year, there were signs that the senior housing industry was on its way to a recovery, following a period of oversupply and other headwinds. Then came Covid-19, the disease caused by the so-called novel coronavirus that has sickened at least 100,000 people, roiled economic markets and has disrupted daily life across the globe. […]

‘Could Be Devastating’: Senior Living Industry Braces for Coronavirus

COVID-19, the viral disease also known as the “novel coronavirus,” is spreading around the globe. Senior living providers, including Brookdale (NYSE: BKD) and Affinity Living Group (ALG), are preparing for a possible worst-case scenario. While both Brookdale and Affinity are large companies, small providers could face even more dire consequences if the virus infiltrates their […]

6 Senior Living Providers to Watch in 2020

Chess champion Garry Kasparov once said, “Many people think that if something worked yesterday and is still working today, it will work tomorrow. That’s wrong.” Kasparov’s take on this mindset applies to senior living, which finds itself at a historic, pivotal moment. Baby boomers will come to the space demanding variety in care and amenities, […]