Senior Living Execs Slam Referral Companies

Third-party senior living referral services, which send residents in the direction of operators that pay their fees, are not good for the sector and should be spurned by large operators, according to several prominent CEOs in the senior housing industry. These third-party brokers are “popping up like mushrooms,” Chartwell Retirement Residences President and CEO Brent […]

What’s in a Name? Here Are The Most Popular In Senior Living

The most popular names of residents in senior living provide a glimpse into the history of trending baby names throughout the decades, according to a new analysis of popular names over time by the nation’s largest senior living referral source, A Place for Mom (APFM). APFM, which works with more than 100,000 new families each month, reviewed their move-in data […]

Most Read: The Largest Providers in Senior Living

In case you missed them…. here are the top headlines grabbing Senior Housing News readers’ attention this week.   Alliance Residential Launches $1 Billion Senior Living Pipeline—With an established footprint in multifamily development, Alliance is making a major foray into senior housing with a billion-dollar pipeline planned in the coming years.  As Providers Ready for […]

A Place for Mom Launches National Senior Living Price Index

Prospective residents and their families can now get a better idea of how much senior living costs in their region via a new national price index from A Place for Mom (APFM). The nation’s largest senior living referral service on Wednesday released its first National Senior Living Price Index, a new resource that reveals cost […]

Senior Living Operators Ready for Post-Holiday Sales Rush

The weeks leading up to Christmas can be the busiest time of year for many, but for senior living sales teams, it’s the post-holiday rush that puts providers to the test. For families, the holiday season is often a time for gathering. But for senior living sales personnel, it’s a time for planning, training and […]

A Place for Mom Helps Families Think Senior Living During the Holidays

Strategically timed in the midst with the holiday season, A Place for Mom (APFM) has launched a new educational resource to help families initiate the senior living conversation. The nation’s largest senior living referral source announced this week the availability of its Caregiver Toolkit, a 75-page resource that includes guides, checklists, tools and worksheets to help […]

A Place for Mom Boosts Senior Living Leads Services with New Updates

In efforts to better assist senior living providers in managing and evaluating relationships with prospective residents, lead giant A Place for Mom, Inc. has introduced new enhancements to its proprietary lead management software. New updates to the company’s You’ve Got Leads system include changes in functionality, which aim to drive user productivity and lead conversion […]

Memory Care Communities Increasingly Becoming a Place for Dad

Although women comprise the majority of memory care community residents, new data analyzed by A Place for Mom shows than men are more likely to go to a community designated for memory care rather than for assisted living.  There are proportionately more men at memory care communities than at assisted living communities, says a recent […]