The adult children of prospective senior living residents are doing a lot of their own research before they come to the table for a call or a tour — and their parents are too. So picture this. A senior begins researching communities, and part of her process is to sign up for a community’s online […]

If you’ve ever watched the television show Whose Line Is It Anyway?, you’ve seen improvisational comedy. Known as “improv,” this theater technique creates short, structured games of communication and imagination, offering spontaneous entertainment to audience members and a unique challenge to participants. It is, in other words, perfect for caregivers seeking new ways to engage […]

The food was better with the old chef. I love that we added pickleball — I hope there are more times to play! Mom said she’s having trouble with her TV and she doesn’t know who to talk to for assistance. Senior living staff members might overhear these and any number of similar comments about […]

The check-in kiosk is only the beginning. In 2023, senior housing operators continue to have one challenge higher than all others: staffing. Operators are working hard to attract and retain the best staff, often engaging staffing agencies to fill shifts. That brings additional challenges of both cost — including agency price gouging — and maintaining […]

Talk to senior living operators about their challenges in 2023 and one area bound to come up is memory care. According to the 2022 Alzheimer’s Association Facts and Figures report, one in every three seniors will die with Alzheimer’s or another dementia. And there is even more data from the 2022 Alzheimer’s Association Facts and […]

The global COVID-19 pandemic challenged senior living and long-term care owners and operators to manage health, financial and operational risks at a scale the industry has never before experienced.  And while the industry must continue to remain vigilant of pandemic risks, Michael Pokora, leader of Marsh’s Senior Living & LTC Industry Practice, stresses that three […]

The lumber was too expensive. The operator knew it. Their general contractor and construction partner, Brinkmann Constructors, knew it too. They had planned and priced a new community, and by the time they were ready to get started, the cost of lumber had quadrupled, pushing them out of budget. So Brinkmann and the operator got […]

“Staffing agencies suck.” That’s a marketing tagline for staffing solution KARE, and it’s as bold as they come. But they did not write it. Their senior living clients did. “It’s really something we started to hear when we started the company, and we would reach out to communities and try to explain what we were […]

Your caregivers need their own internet network. So do your residents. Your visitors do too, if possible. And certainly, so does corporate. For the best health outcomes mixed with overall business success, senior living operators must have strong, reliable and secure networks for all stakeholders to use. The signs of whether they do frequently come […]

When Sonida Senior Living needed to boost its website traffic and convert more digital leads to move ins, it turned to one place and one place only. FURTHER. A respected leader in AI-powered sales assistants, FURTHER’s aim is to help operators increase occupancy by increasing not just web traffic, but the strategic engagements with that […]