The baby boomers are coming — and Priority Life Care CEO Sevy Petras believes the industry will need to market to them in an entirely new way. The Fort Wayne, Indiana-based operator recently put that philosophy into action by revamping its website and digital marketing strategy to better cater to the next generation of senior […]
Category: Talks
Integral Senior Living (ISL) has grown and evolved throughout the pandemic — and CEO Collette Gray said that is in part due to the company’s business intelligence platform. The Carslbad, California-based operator kicked its business intelligence operations into high gear during the pandemic, and today it gives the company’s leaders insight into metrics such as […]
Investors are again showing interest in senior living after a cooldown during the pandemic — and Capitol Seniors Housing Managing Partner and Founder Scott Stewart sees plenty more dollars left to be deployed into the industry. As he looks across the sector, he sees “billions and billions of dollars” of equity on the sidelines waiting […]
With the need for innovation gaining urgency, senior living owners and operators should throw out the playbook and the whiteboard. That’s according to Scott White, CEO of real estate investment firm and Commonwealth Senior Living owner Invesque (IVQ.TO). “Don’t even start with the whiteboard, start with just looking up at the sky and dreaming and […]
Last year, Oakmont Management Group teamed up with real estate investment trust Welltower (NYSE: WELL) and launched a new brand called Ivy Living. At just seven communities today, the Ivy Living brand makes up a portion of the senior living operator’s 51-community portfolio. But by the end of 2022, the company aims to add 13 […]
In 2019, Vi President Randy Richardson revealed that the company was planning on returning to the rental senior living market — and now, those plans have started to come to fruition in Arizona. Vi is currently under contract on a piece of property in Scottsdale, Arizona, on which to develop a 320-unit luxury rental senior […]
One topic on the minds of senior living executives everywhere is how long the ongoing recovery will take, and when the industry will return to pre-pandemic conditions. But to American House Senior Living Communities CEO Dale Watchowski, the recovery hinges on the people who work in the industry, and “how much they have left in […]
While battling through the immediate challenges of omicron and the larger labor crisis, Generations LLC Executive Chairman Chip Gabriel is also focused on creating a senior living model for the future. That model aims to do away with the “moat” that too often surrounds senior living communities, in order to create more vibrant, intergenerational environments, […]
Charter Senior Living went on the offense last year — and that momentum is still propelling the company forward into 2022. The Naperville, Illinois-based company has added about 10% in average same-store occupancy between March and September as it gets a handle on issues including staffing and wages, fraying supply lines and the rising cost […]
Born out of the multifamily world, Treplus Communities is blazing trails in the active adult sector. The Columbus, Ohio-based developer has three active adult rental communities in Ohio, with more on the way in the Buckeye State and beyond. The company’s communities are single-story, and with dens and even one-car garages, they resemble freestanding homes […]