SHN BRAIN Conference: Selling Success: Reimagining the Consumer Journey

This article is sponsored by JD Solutions. This article is based on a Senior Housing News discussion with Jennifer Dixon, Founder/CEO of JD Solutions Group and Trever Sweeney, Vice President of Asset Management at Ventas, Inc. The discussion took place on July 21, 2022 during the Senior Housing News BRAIN Conference in Chicago. The article […]

How Cascade Senior Living Services Helps Residents ‘Age In Place’

When Chad Solvie and his wife began operating three senior living communities in Washington state, one of their biggest challenges was ensuring consistent, quality care for their residents, who are mostly low-income seniors on Medicaid and Medicare. “Our providers were kind of a hodgepodge,” says Solvie, president and CEO of the privately owned Cascade Senior […]

SHN BRAIN Conference: Insights into Resident Behavior: Technology Speaks for Residents Who Cannot Speak for Themselves

This article is sponsored by Caspar.AI. This article is based on a Senior Housing News discussion with Greg Robertson, Senior Vice President & Managing Partner at Notify, Alain De Leon, Vice President of Quality Care at Lutheran Life Communities, and Joe Anderson, Vice President at Caspar.AI. The discussion took place on July 21, 2022. The […]

WELLNESS: A Discussion with Caavo

This article is sponsored by Caavo. This article is based on a Senior Housing News WELLNESS conference discussion with Michelle Wright, Vice President of Marketing at Caavo; Sara Kyle, Founder and Principal of LE3 Solutions; and Rich DeLong, Senior Director of Experience at SRI Management. The discussion took place at the Wellness/DISHED event on June […]

DISHED: A Discussion with Gordon Food Service

This article is sponsored by Gordon Food Service. This article is based on a Senior Housing News DISHED conference Q&A with Amanda Goldman, Healthcare Industry Sales Strategist at Gordon Food Service. The Q&A took place on June 1, 2022 in Orlando, Florida. The discussion has been edited for length and clarity. Senior Housing News: We’re […]

DISHED: A Discussion with US Foods

This article is sponsored by US Foods. This article is based on the DISHED conference Q&A with John Miko, National Director of Sales for Senior Living at US Foods. The Q&A took place on June 1, 2022 in Orlando, Florida. The discussion has been edited for length and clarity. Senior Housing News: We have John […]

3 Activities to Increase Sales Performance, According to New Data

Sales-enablement platform Sherpa studied customer data from more than 100,000 senior living units across the United States to uncover the behaviors of top performing sales teams during 2021. Sherpa identified “Best Sales Performer” sales teams that achieved higher move-in ratios than the average. Three key activities where Best Sales Performers prioritize their selling time:  Home […]

Sales and Marketing Panel: A Discussion with Sherpa

This article is brought to you by Sherpa. The article is based on an interview that took place during a virtual panel discussion with Alex Fisher, Co-founder of Sherpa and Casey Jackson, Executive Director of the Institute for Individual and Organizational Change. The panel took place virtually on January 19, 2022. This is an excerpt […]