The senior living industry has done much to prevent residents and staff from contracting Covid-19 over the past seven months — but even necessary safety measures have a cost. Now, providers are dealing with the ripple effects of Covid-19, as deteriorating resident wellness leads to worse health outcomes and possible drags on occupancy. After months […]
Category: Covid-19
“We won’t go back to the way we were. The new normal will not be the old normal.” These words were spoken last week by Beth Mace, chief economist at the National Investment Center for Seniors Housing & Care (NIC). But, it was a sentiment that many people have been expressing over the past month, […]
Communicating with residents and associates was already a challenge for the senior living industry. But Covid-19 made communication an even bigger challenge — and, an even more important practice — than before the pandemic began. Providers such as Baltimore-based Brightview Senior Living and Louisville, Kentucky-based Trilogy Health Services have had to think creatively about ways […]
Mather was not planning for a global pandemic when the organization embarked on the creation of a $475 million-plus life plan community near Washington, D.C. But after Covid-19 struck, Mather listened to consumers, adapted the project design and reached the 70% pre-sold mark in September. That’s three months ahead of the schedule that was set […]
The Covid-19 pandemic has accelerated the integration of senior living communities within the broader U.S. health care system, which has opened new business opportunities but also increases the likelihood of federal regulations for assisted living. “I think it’s inevitable that we’re going to start to see a regulatory framework at the federal level,” Anne Tumlinson, […]
The Department of Health and Human Services (HHS) is working through issues that are delaying the distribution of government relief funds to some assisted living providers, according to the American Seniors Housing Association (ASHA). In September, HHS announced that private-pay assisted living providers would be able to tap into Provider Relief Funds, receiving up to […]
Although senior living occupancy rates are at historic lows as a result of Covid-19, the effect on a market-by-market basis is not uniform. As a result, operators with high occupancy rates are able to withstand continued disruption to operations better than providers struggling with occupancy woes, pre-pandemic. This was among the takeaways from a media […]
The Covid-19 pandemic has injected new stress and fear into senior living workers’ lives, and this has prompted some providers to implement new strategies in order to retain them. Flexible scheduling, higher pay, free meals and other services were not standard fare in the senior living industry before the pandemic, but providers now wield these […]
Co-living is not a new concept as an option for older adults — the classic series The Golden Girls brought a co-living arrangement to life on people’s television sets in the 1980s and 1990s. But innovations in co-living are dovetailing with the Covid-19 pandemic, which has aging baby boomers looking for alternatives to traditional, communal […]
Covid-19 has placed significant strains on the margins of senior living providers, and pandemic-related costs will continue to hit the industry as 2020 draws to a close. As the pandemic enters its seventh month, however, many providers are moving past the management phase of the outbreak that defined the summer months and into a period […]