Life Plan Communities Face Risks After Withstanding Early Covid-19 Pressures

Nonprofit life plan communities — particularly those with stronger credit ratings — have done an effective job of keeping Covid-19 at bay and are withstanding immediate financial pressures. However, the sector as a whole still faces numerous challenges and uncertainties as the pandemic drags on. This was the message delivered Tuesday by Fitch Ratings, in […]

Inside Atria Senior Living’s Covid-19 Response

With more than 180 communities across the United States — including many in the hard-hit New York City metropolitan area — Atria Senior Living has had to get creative to develop and execute a large-scale Covid-19 response. There have been lessons learned along the way, but the Louisville, Kentucky-based company has hit on innovative approaches […]

Senior Housing Sales Inquiries Down 41% in April, But Good Signs for Independent Living

Compared to April 2019, consumer inquiries into senior living communities decreased 41% last month, and move-ins were down 22%. That’s according to data from more than 2,200 communities, compiled and analyzed by Enquire, a company that offers customer relationship management, marketing automation and contact center solutions to the industry. The numbers help quantify the stark […]

After Covid-19 Forces Community Closure, CEO Reaffirms Transforming Age’s Strategic Direction

In mid-April, Transforming Age evacuated an assisted living community near Minneapolis due to a Covid-19 outbreak. Last week, the provider announced that the building, Meridian Manor, will not reopen. Other closures are “absolutely” likely to become more commonplace in the senior living industry as Covid-19 testing becomes more widespread, Transforming Age President and CEO Torsten […]

Seeking A Roadmap: What To Expect In A Senior Living Earnings Season Like None Other

Publicly traded senior housing owners and operators begin reporting their Q1 2020 earnings next week, but these financial results will be essentially irrelevant due to Covid-19. Analysts, investors and senior living professionals hope that the earnings reports and comments from executive teams will provide a clearer sense of Covid-19’s effects on the industry and what […]

Sabra CEO: No Clear Pattern In How Covid-19 Spreads Through Senior Living Communities

Senior housing has so far managed to weather Covid-19 better than some feared, according to Rick Matros, CEO of Irvine, California-based Sabra Health Care REIT (Nasdaq: SBRA). However, he emphasizes that more testing is needed to keep the senior housing communities safe and secure — particularly because Covid-19 has spread through Sabra’s buildings in odd […]