When Leisure Care prepares to launch a new branded product line, it conducts market research. Literally. “We get into the market and talk to people who live there (and) we look in the grocery stores and see what’s being promoted,” says Leisure Care Executive Vice President Greg Clark. “That tells a lot.” Seattle-based Leisure Care […]
Kai Hsiao had a vision. Like many in this industry, Hsiao, CEO of the Portland, Oregon-based Eclipse Senior Living, sought improvement in his company’s penetration rates. While this has always been a focus of senior housing leaders, the impending wave of baby boomers changes the equation. Boomers, by virtue of their generational profile, will be […]
Robert Turner didn’t plan to develop senior housing, but that’s the beauty of intergenerational living: he ended up doing it anyway. Turner’s work on a master-plan in Habersham, South Carolina, left residents so happy that they began asking him and his team how they could remain in the community even as they aged and their […]
In a bold move that could give senior housing operators a template for increasing their revenue and power within the care continuum, four companies are teaming up for a big bet on Medicare Advantage. Operators Christian Living Communities (of Englewood, Colorado), Juniper Communities (Bloomfield, New Jersey) and Ohio Living (Columbus, Ohio), and managed services partner […]
Seniors are going to receive primary care. In 2019, the question is where. Primary care is critical for any person’s health. Yet across the nation, visits to those physicians are declining for Americans of all ages. Seniors specifically are faced with two unique barriers: travel, and the need for care overnight. Seniors also face a […]
The senior living smart home revolution is in full swing, and Kisco Senior Living is buying in with Amazon’s Alexa. Starting with a kickoff event last month, Kisco has been installing Amazon Echo Dot voice systems with Alexa in all 165 independent living (IL) units in its continuing care retirement community (CCRC) The Cardinal at […]
2018 was a landmark year of growth for senior living smart home potential. 2019 is shaping up as the year the promise is delivered. And senior living providers looking for models of execution can look at their peers, as well as the largest homebuilder in the United States. Most recently, Atlanta-based Thrive Senior Living on […]
Tech giants are waging a massive smart tech arms race, and seniors are a prime target. This was never more true than in 2018, as Amazon (Nasdaq: AMZN), Best Buy (NYSE: BBY), Google (Nasdaq: GOOGL) and others made move after move to capture the smart tech senior dollar. Their respective yet similar strategies revolve around […]
Six trends are rocking intergenerational senior living, changing how operators deliver a lifestyle that is growing each day in popularity and product type. Last week, we looked at five of those trends, each of which are explored in deeper detail in the new Senior Housing News report, “The New Opportunity in Intergenerational Senior Living.” The […]
The demand by seniors to not be called “seniors” is not one of vanity. It is one of realism. With life expectancy rising and health levels improving, the traditional notion of a “senior” is no longer relevant. Today’s senior wants to live in a community that offers an active lifestyle, a connection to the outside […]