Arrow Senior Living Now Managing 8 More Communities in 4 States

Arrow Senior Living was recently named an operating partner for eight senior living communities in Missouri, Illinois, Iowa and Arkansas.

The St. Charles, Missouri-based based senior living operator will manage six independent living communities for Welltower (NYSE: WELL) with a total of 654 apartments among the four states. The company also is managing two assisted living and memory care communities in Iowa with a total of 231 apartments.

“We’re ecstatic that we can now offer our award-winning care and services to even more people across the Midwest and beyond,” said Arrow Senior Living CEO Stephanie Harris. “We look forward to building new relationships with residents and team members across the region.”

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The company’s new communities include the 115-unit Cambridge Senior Living in Springfield, Missouri, and the 80-unit Gardens at Arkanshire community in Springdale, Arkansas. In Illinois, Arrow is managing two communities: The 121-unit community Montvale Senior Living in Springfield, and the 120-unit Curtis Creek Senior Living community in Quincy. In Iowa, Arrow is also assuming management of Mallard Point Senior Living and Walden Place Senior Living, which have 114 and 104 units, respectively.

Arrow Senior Living also added the 120-unit CedarStone Senior Living and the 111-unit PrairieStone Senior Living in Cedar Falls, Iowa. The communities are managed in partnership with Nelson Construction and Development.

Arrow Senior Living’s portfolio now includes 45 communities across six Midwestern states.

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Welltower is currently building relationships with operators including Legend Senior Living, StoryPoint Senior Living, Arrow Senior Living, and others, as previously reported by SHN.

Arrow Senior Living recently won in the Best Brand Launch category of the SHN Aspect Awards for its campaign dubbed “The V Living Experience.” This marketing effort, aimed at incoming baby boomers, resulted in a 53.6% increase in new web-based leads, according to Arrow.

The company is also moving forward “leaner and meaner,” returning to its turnaround roots to improve margins.

“We’re now figuring out new ways not only to cover debt service but also to provide returns for investors,” Harris told SHN in 2023.

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