In the Pipeline: Mather Hits 90% Pre-Sold in Virginia; $25M Claiborne Project Advances 

In the Pipeline is part of your SHN+ subscription

In the Pipeline is brought to you by the Senior Housing News Architecture & Design Awards, an annual competition that recognizes cutting-edge design, excellence, and innovation in senior living.

Construction: Completed

Mather hits 90% pre-sales in Virginia community

Less than three months into the opening of The Mather in Tysons, Virginia, CEO Mary Leary announced the project had achieved 90% pre-sold figures that resulted in retiring $100 million in construction debt based on entrance fees paid to-date.

Advertisement
The Mather in Tysons / Mather Communities

The $500 million community spans over 27 stories and 670,000 square feet in what Leary called a next-generation senior living life plan community bringing into play international design and incorporating technology throughout the site.

As it stands, Leary highlighted sales and marketing success in raising brand awareness for the project among Baby Boomer and Generation X prospects, with 75% of depositors spanning both of those key generational demographics. Of those depositors, 25% are from diverse minority backgrounds, she added, emphasizing the project’s ability to span demographics and cultures. 

“We’re seeking to go beyond sustainability and offering choices, flexibility and customized experiences,” Leary told SHN. 

Advertisement

Wellness and lifestyle improvement are ingrained at all levels of The Mather in Tysons with the fine dining restaurant, Tashi, which is Tibetan for good fortune; along with the community’s art studio Wu Wei, which is Mandarin for “effortless action.”

“There’s so much to learn from what other countries are doing related to wellness,” Leary told SHN. “All of these ways I think has helped us attract this international group of residents.”

The community’s amenities include a fitness and wellness center, pool, multiple restaurants, spas, gardens and much more. The community itself also received a pre-certification for LEED standards due to its emphasis on energy efficiency. 

“The Mather in Tysons gives us an opportunity to take wellness amenities, and turn them into programming, which a lot of real estate communities haven’t done,” Leary added.

Diakon Senior Living community completes renovation

A project that added 100 new residents to the Diakon Senior Living Community in South Whitehall Township in Pennsylvania is now complete, a local news article shows.

A total of 69 units were added as part of the $50 million project, according to an article by the local news outlet Lehigh Valley News.

Construction: Planned

Claiborne Senior Living plans move forward

Claiborne Senior Living will move forward with its plans to build a $25 million community in North Roland Park, Maryland following an appeals court ruling, according to the local news website Baltimore Fishbowl.

The appeals court ruled in favor of a local zoning board’s previous action in 2022 related to the project that would build a three-story community on a 12-acre campus, the article notes.

In total, 110-units are planned for the project, the article added.

Dallas-area project nets approvals

The Dallas City Council recently approved a new senior living community in Highland Park by Harbert South Bay Partners, according to an article by the Dallas Express.

The three-story community is set to be completed by the end of 2026, the article states.

Covenant Village plans $54 million expansion

The Covenant Village senior living community in Gastonia is set to start on a $54 million renovation plan, according to the Gaston Gazette.

The project will renovate existing amenities on-site and add apartments and cottages to the campus that is currently made up of 42 duplex cottages, the article notes.

Construction: In Progress

Episcopal SeniorLife Communities receives federal funding

Episcopal SeniorLife Communities announced $1 million in federal funding to support the independent living project in Rochester, New York, according to Spectrum Local News.

The community will add 74 middle-market independent living apartments that will be available for lease this fall, the news article states.

Companies featured in this article:

, , , , ,