With Covid-19 dominating the news for most of 2020, it’s no surprise that the most-read stories of the year were all related to the pandemic.
In particular, readers were interested in how Covid-19 might change the way that communities are designed, with the top two stories both focused on this topic. And the hottest design topic was the small-house model.
In fact, a story focused on this topic took the top spot on the list as well as the No. 5 spot. And that No. 5 story was published before the pandemic gripped the nation, making it the only article from on this list that was published before March.
All these stories capture a moment in time. Many were published in the early days of the pandemic. Some of these pieces are still very relevant today and some are less relevant. So, we’ve included links to follow-up reading to provide additional — in some cases, more timely — information.
This year was unusual, to say the least. But as in most years, the most-read stories include a close looks at big topics, thoughts from notable leaders, and a story about the industry’s largest provider, Brookdale Senior Living (NYSE: BKD).
We hope you find this list interesting and helpful as you take stock of the incredibly challenging last 12 months. We wish all our readers happy holidays. Thanks for reading.
Publish date: June 3
Key quote: “I feel the boutique [small-house model] is going to provide a different alternative to people, post-Covid. I think that this is a favorable opportunity, compared to being in these big-box buildings.” — Shepherd Premier CEO Brandon Schwab
Publish date: April 7
Key quote: “We shouldn’t overreact and design for quarantinable buildings. Do you want to live in a hospital for the last 15 years of your life?” — David Dillard, Principal and Architect at HKS
Publish date: March 22
Key quote: “[Marketing teams should be] focused on helping clients move from panic to proaction.” — Bild & Company Founder and President Traci Bild.
Publish date: April 12
Key quote: “We’re almost 97% occupied across our portfolio. Unless a rash of [Covid-19 related] deaths happen, we’re not worried.” — Clover CEO Michael Joseph.
Publish date: February 6
Key quote: “At the end of the day, it’s about change and thinking differently, and if we don’t do that, we’re in trouble.” — Lisa McCracken, director of senior living research and development at Chicago-based specialty investment bank Ziegler.
Publish date: March 16
Key quote: “While the economic impact of hospitality and other business closures or reductions are heartbreaking for many, it is an opportunity for these workers to find immediate and rewarding work where they are desperately needed right now, in senior care.” — Erin Shvetzoff Hennessey, CEO of Health Dimensions Group
Publish date: March 25
Key quote: “I would be more worried about the future of high amenity, high-end senior housing based on a leisure concept and more optimistic about a vision of senior living based on a really solid foundational strategy for delivering health and wellness.” — Bill Thomas
Publish date: April 28
Key quote: “If you just think you’re fighting the virus, you’re being naive.” — Aegis CEO Dwayne Clark said.
Publish date: September 13
Key quote: “We learned a lot as an industry during Covid-19. Being able to see patients in their homes, in our communities, making sure that the patients are getting the right care when they need it, that is so important. And I’m sure that, as a result of this very fast, very focused learning, we’re going to continue to see better, more productive relationships with the health care systems.” — Cindy Baier, CEO of Brookdale Senior Living
Publish date: April 2
Key quote: “We’ve been sprinting toward telehealth.” — Maplewood Senior Living COO Shane Herlet