Covid-19 is having an outsized effect on the senior living industry — but its lasting impact may not be as dramatic as Capitol Seniors Housing Founder Scott Stewart initially feared. Still, the pandemic demands careful evaluation of community designs, and requires a concerted effort to reach consumers and maintain confidence in the senior living value proposition.
In this episode of Transform, learn about:
— How Capitol Seniors Housing thinks the pandemic could affect demand
— What role Covid-19 could play on development and design
— A new marketing effort changing public perceptions about senior housing
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