As America’s aging population shifts from the silent generation to the baby boomers,senior living providers must prepare for a huge change. Tomorrow’s consumers will be tech-savvy and discerning with strong preferences and buying power — and senior housing stakeholders must adapt how they plan and design communities.

This white paper will discuss the changing senior living consumer and how developers,investors and operators can prepare for this incoming population.

In this white paper you will learn:

– How today’s economic factors are driving senior housing development changes
– Key community elements that will appeal to baby boomers
– How today’s designers and builders are preparing for the population shift
– … and more.

This white paper is brought to you by: