Two new senior living operators are creating multi-brand portfolios — a common practice in the hotel industry that is gaining traction in senior living.
To hear more about Phoenix Senior Living and Solera Senior Living, including how they are using multi-brand strategies as they expand, listen to the latest episode of Transform, a podcast about the people and ideas shaping the future of senior living, sponsored by PointClickCare.
In this episode, you’ll hear from Phoenix Founder and CEO Jesse Marinko, and Solera Founder and CEO Adam Kaplan. Learn more about:
- Why they decided to start operating companies after serving in the leadership of large senior living providers
- How they’re taking two different approaches to creating multi-brand portfolios
- The smaller-scale product that Phoenix is bringing to its more rural markets
- Interesting partnerships in the works for Solera