[White Paper] The Active Adult Opportunity in Europe

The active adult market is booming, with industry professionals citing the sector as among the most anticipated senior housing investment targets in 2019. As this market heats up in the U.S., a similar opportunity is growing in Europe.

There are more than 128 million people age 55 and over in Europe, and yet no communities on the level of popular U.S. communities such as Del Webb or The Villages to serve them.

This white paper explores the opportunities for large-scale single-family active adult communities in Europe.


In this white paper you will learn:

  • Demographic drivers that are creating demand for active adult developments abroad
  • Market research from ProMatura showing Europe is the next frontier for successful active adult development
  • Expert perspectives on the market potential and current plans for the first active adult development in southern Spain
  • … and more!

This white paper is sponsored by:


Companies featured in this article: