The Goodman Group Announces More Leadership Appointments
After last week announcing the appointment of Craig Edinger as CEO, The Goodman Group revealed two more leadership moves: the promotion of Matthew Kern to national director of operations, and Shane Goodman to chief investment officer and president of JBG Design & Development.
In his new role, Kern will head operations for the company’s 33 senior living and health care communities and two home health care agencies. He previously served as regional director of operations for The Goodman Group, overseeing 10 properties and two home health care agencies with 1,200 residents and 1,500 employees. Before that, Kern worked as the senior executive director of a Minneapolis-based health care company and the executive director of an assisted living facility.
“Matthew’s commitment to best practices and quality assurance, as well as his expertise in The Goodman Group’s operations, will now benefit the organization nationwide,” Edinger said in a statement.
Meanwhile, Goodman has been involved in The Goodman Group business since an early age, as he is the son of former Chairman John B. Goodman, who led the company since 1976 and passed away March 20 from complications following a heart attack. Shane Goodman most recently served as the CEO and owner of a longstanding flatbed trucking company, and at The Goodman Group, he helped in launching the national rollout of its home health care agencies.
“Shane is deeply committed to the vision and business strategy that has fueled the company’s success over the years,” Edinger said. “We are confident Shane’s work will carry forward the Goodman family’s tradition for generations to come.”
Columbia Pacific Advisors Hires New Fund Manager
Columbia Pacific Advisors, LLC, a Seattle-based alternative investment firm, hired Vera Minar as a fund manager for one of the country’s largest endowments.
Minar most recently served as a director of Stanford University’s Absolute Return and Fixed Income portfolios, which accounted for about one-third of the university’s total endowment. Prior to that, she led asset allocation and strategy for the overall endowment portfolio for three years.
As fund manager, Minar will oversee opportunistic strategy at Columbia Pacific Advisors and will also serve as chief investment officer for an affiliated company, Columbia Pacific Wealth Management. She will be tasked with expanding Columbia Pacific’s network of partners.
Columbia Pacific Advisors manages over $1 billion across a variety of alternative investment strategies, including private real estate, real estate lending, growth capital, private equity and distressed debt. The firm has also committed to a strategy of investing in next generation senior housing facilities in communities experiencing health demand and outdated inventory.
“Columbia Pacific’s leaders laid a strong foundation for their 27-year track record of success, and I’m thrilled to contribute to its further growth working with Columbia Pacific Advisors and Columbia Pacific Wealth Management,” Minar said in a statement. “The fact that the founding family and the senior management team have an overwhelming portion of their personal wealth invested alongside our clients is incredibly compelling and shows remarkable depth of alignment.”
EPOCH Senior Living Announces Senior Director of New Development
EPOCH Senior Living appointed Kristine Callahan to the role of senior director of new development.
In her new role, Callahan will be responsible for helping to develop strategic plans for the future development of EPOCH Senior Living, as the company expands its Bridges by EPOCH memory care program. She will also support EPOCH’s marketing teams in their outreach to local communities, seniors and their families. There are currently five Bridges by EPOCH communities in Massachusetts and Connecticut, with the sixth opening in Nashua, New Hampshire, in August.
Callahan joined Waltham, Massachusetts-based EPOCH Senior Living in 2014 and previously served as the inaugural director of community relations at Bridges by EPOCH at Mashpee, where she was in charge of marketing for the memory care and assisted living community from pre-opening to welcoming its first residents. She has more than 20 years of experience in marketing and business development and has worked in senior living for nearly a decade.
“We’re excited for Kristine to help drive EPOCH Senior Living in its new direction, and we know she will continue to contribute to the success of our organization,” EPOCH COO Joanna Cormac-Burt said in a prepared statement.
LCB Senior Living Names Executive Director for New Vermont Community
Norwood, Massachussets-based owner and operator LCB Senior Living named Adam Lawrence as the executive director of the company’s brand-new community, The Residence at Quarry Hill in Burlington, Vermont.
Lawrence comes to the community after having provided oversight and management support for a large, multi-property assisted living portfolio based on the West Coast and in the Southwest. He also managed marketing for individual properties, and has experience in many aspects of the care continuum.
The Residence at Quarry Hill is scheduled to open later this year and includes independent living, assisted living and memory care. Programming at the community was developed in collaboration with the Harvard Medical School and Brigham & Women’s Hospital.
“I am thrilled to have the opportunity to open The Residence at Quarry Hill,” Lawrence said in a statement. “Ours is a beautiful new community, and we look forward to providing local residents with the finest living, services and amenities possible.”
Love & Company Creates Integrated Media Services Department
Love & Company, a sales and marketing consulting firm that specializes in retirement communities, announced an internal restructuring in an effort to better accommodate tech-savvy seniors.
The firm combined its public relations, interactive digital and media services segments to create an integrated media services department. By streamlining these departments, Love & Company intends to serve senior housing clients looking to increase their digital presence and reach more seniors on the Internet.
“From a strategic perspective, it makes sense to combine these services to create confluent marketing efforts,” Tom Mann, Principal and Executive Vice President of Love & Company, said in a statement. “It’s extremely important that we’re able to track our prospects’ online behavior and then share that valuable information with the communities’ sales teams. In addition, by feeding that information to our clients’ customer relationship management database, we are then able to build predictive modeling and lead scoring tools. In other words, when it comes to raising a retirement community’s occupancy or collecting priority deposits for a new community, it all has to work together.”
Written by Kourtney Liepelt