Comments

  1. AND:

    61% of global Internet users research products online. (Source: @Ipsosna, Interconnected World: Shopping and Personal Finance, 2012)

    44% of online shoppers begin by using a search engine. (Source: @Ipsosna, Interconnected World: Shopping and Personal Finance, 2012)

    75% of users never scroll past the first page of search results. (Source: @HubSpot, 2012)

    70% of the links search users click on are organic. (Source: @SEJournal, 2012)

    70-80% of users ignore the paid ads,focusing on the organic results. (Source: @SEngineLand, 2012)

    SEO leads have a 14.6% close rate, while outbound leads such as direct mail or print advertising have a 1.7% close rate. (Source: @SEJournal, 2012)

    Good stats, right?

    Carol Marak