1. With reductions in Medicaid and the above cuts in Medicare, this may intensify the competitive battle between nursing home companies for private pay residents while at the same time possibly pushing private pay residents to bear some/more of the costs to fund Medicaid & Medicare residents. Increased competition for residents while charging higher prices? That's a tough marketing nut to crack. Hopefully, this type of competition will continue to improve the industry but will be asking Owners, managers and staff to do more with less.
    Chris Foley
    Sr. V P