Biz Briefs: Five Star, WellAWARE, Mature Market Sales

Five Star Quality Care Inc., to Switch Stock Exchange Listing to the New York Stock Exchange

Five Star Quality Care, Inc. (NYSE Amex: FVE) announced that it will transfer its stock exchange listing from the NYSE Amex to the New York Stock Exchange (NYSE).  FVE’s common stock has been authorized for listing on the NYSE, where it expects to begin trading on February 4, 2011, using the company’s current symbol of "FVE". The company will continue to trade on the NYSE Amex until the transfer is completed.  FVE also announced that concurrent with its move to the NYSE, Barclays Capital Market Makers will become the company’s Designated Market Maker (DMM).



WellAWARE to Offer Philips Lifeline Medical Alert Service

WellAWARE Systems announced it has entered into a co-marketing agreement with Philips Lifeline for its Lifeline with AutoAlert medical alert service.  The two companies will collaborate on delivery of their monitoring systems.

“One of the greatest threats to seniors is falls and associated injuries,” says Rob Goudswaard, Sr. Director of Innovation for Philips Lifeline. “Implementing the Philips Lifeline technology in conjunction with WellAWARE’s monitoring system will help provide a wider safety net, supporting seniors’ desire to live independently.”

“The use of WellAWARE and Philips Lifeline technology offers a robust, resident-centered solution for seniors,” said Jeff Noce, CEO of WellAWARE Systems. “We’re excited to have this opportunity to work with Philips Lifeline. By using both solutions, senior living community operators and home health providers are better able to deliver proactive care to seniors using WellAWARE’s wellness monitoring service, while also being able to respond more quickly and confidently to emergent situations through Philips’ industry-leading Lifeline response solution.”



Mature Market Sales Source Celebrates Launch

Mature Market Sales Source,an online education and training firm dedicated to advancing the quality of senior housing sales, recently celebrated its opening.  Mature Market Sales Sources offers a web-based sales and marketing training system that includes coaching, sales analysis, industry white papers, sales data and news.  Wright and Neste are longtime sales and marketing professionals in the senior housing industry. Wright has consulted and headed up major corporate sales and marketing initiatives for over 25 years. Neste has spent over 18 year in both operations and sales for such Senior Housing leaders as Sunrise, Alterra/Brookdale and Leisure Care. Neste is also a partner with Paradox Productions – a leading video production studio that produces programs with Mature Market Sales Source.

“While there are number of resources for senior housing sales and marketing professionals to gain general information – there are no clear cut leaders serving as a clearing house for ongoing sales education.  Consultants typically present their personal styles and applications to the industry but Mature Market Sales Source will offer best practices and rich substance hosted by a variety of sales experts from both inside and outside the industry.” states cofounder Stephen P. Wright.