Last week, Caring.com announced the acquisition of Gilbert Guide, the home of the comprehensive online senior housing guide, homecare directory, and key resource for caregivers, adult children and families with aging parents. As a Caring.com featured site, Gilbert Guide has quickly become a favorite among members among members from Caring.com, with more than a million unique visitors since March 2008. The undisclosed stock transaction was closed on September 23rd. Effective immediately, the Gilbert Guide team will become a part of Caring.com and focus on the further development and expansion of the guide. Gilbert Guide CEO Jill Gilbert and COO Jason Gilbert will join the Caring.com team as vice presidents, reporting to CEO Andy Cohen.
"We’re excited to welcome Gilbert Guide to the Caring.com family and support its advancement as the most comprehensive eldercare directory on the web," said Andy Cohen, co-founder and CEO, Caring.com. "This acquisition will strengthen our ability to provide more than 34 million Americans caring for aging parents, with the most engaging, high-quality eldercare information and resources available online."
"For the past five years, Gilbert Guide has helped families find practical solutions, expert information and a comprehensive housing guide and homecare directory to help them while assessing or making plans for their aging parents," said Jill Gilbert, CEO, Gilbert Guide. "Joining the Caring.com family gives us the ability to provide this same information to millions of Caring.com members, while also succeeding at building out the leading online resource for adults who care for their aging parents."