New Demand Dynamics Could Alter Industry’s Assisted Living Vs. Independent Living Balance

This article is part of your SHN+ subscription During last week’s Q2 2023 earnings call, Brookdale Senior Living (NYSE: BKD) CEO Cindy Baier characterized the company’s focus on higher-acuity settings as a competitive differentiator. “Our diverse portfolio of communities, with a higher mix of assisted living and memory care, sets us apart from the industry, […]

Getting Personal: How Liberty Senior Living, Arrow, Sunshine Make Wellness Unique

Senior living operators are prioritizing personalized wellness services as residents move into communities with a growing list of unique needs and wants. That has pushed senior living operators including Liberty Senior Living, Arrow Senior Living and Sunshine Retirement Living to connect with residents even before they move in so they can tailor programming and services […]

Rising Resident Acuity Prompts Senior Living Operators to ‘Get Real’ About Independent Living 

It’s no secret that independent living means something different than it did just one or two decades ago — but in 2023, the product type faces an existential question: Does IL still exist? Of course, plenty of senior living operators still offer something in their communities called “independent living.” And by that measure, the product […]

Best 55+ Design of 2022: Glen Retirement Meets Market Need in Project with Southern Charm

In 2018, leaders with the Glen Retirement System noticed that Shreveport, Louisiana had no options for active adult senior living. Now, the life plan community’s active adult building pays homage to Acadian architecture and traditional southern style, akin to houses and estates from Dallas to Atlanta. For Glen, a new 55+ community’s goal would be […]

Senior Living Margins Near Bottom As Volatility Drives New Transactions

For many operators, senior living occupancy and resident rates have grown in 2022. Margins have not followed suit. While occupancy and rate increases have driven revenue higher in recent months, increased labor expenses and cost inflation of certain goods and services are hampering margin growth across the industry. The squeeze on NOI margins puts senior […]

Thrive Senior Living Goes Big on Outdoor Space in ‘Most Unique’ Project to Date

Earlier this month, Thrive Senior Living opened the senior living operator’s 40th community since its inception — and its most unique. The community, Thrive at Montvale, spans about 215,000 square feet and contains 203 rental units on a site in Montvale, New Jersey. While the community is arriving with a slate of luxury-focused amenities, its […]

Senior Living Operators Seek Clearer Distinctions Between IL, AL, Active Adult as Lines Blur

The lines between senior living care levels have blurred in recent years as residents arrive at communities with more care needs, and as operators get more skilled in caring for them. For example, it’s a common refrain in the industry that today’s independent living residents are yesterday’s assisted living residents; and today’s assisted living residents […]