How 2Life Communities, Northbridge Companies Get Creative to Make Middle-Market Math Work

The middle-market is among the biggest opportunities in the senior living industry today — and yet, it is also one of the sector’s hardest market segments to reach. Low occupancy rates and relatively high expenses have driven down net operating income (NOI) for many operators. While predominantly private-pay senior living companies have responded to these […]

Belmont Village CEO: Our New Community Blends Education, Senior Living to Reach ‘Customer of the Future’

A new Belmont Village Senior Living community near Silicon Valley is collaborating with a local school district to offer intergenerational programming for residents elementary through middle-school students. The nearly 150-unit community, Belmont Village Senior Living Los Gatos in San Jose, California, opened with a ribbon-cutting ceremony on March 18. The community’s amenities include a tree-lined […]

Discovery Senior Living Realigns Long-Standing Discovery Village Portfolio to Deepen Experiential Living Focus

Discovery Senior Living has begun a strategic realignment of its Discovery Village brand portfolio and tapped Cindy Crowley as its second-ever national brand manager. Though the entire Discovery Village portfolio includes 17 communities in Florida, Georgia, Virginia and Texas, the move will initially affect four flagship Discovery Village communities in Boynton Beach, Naples, Fort Myers […]

Best CCRC Design of 2021: Senior Housing Meets Campus Living in Arizona

On Arizona State University’s Tempe, Arizona campus sits the latest evolution of university-based senior living. The project, Mirabella at ASU, is an effort from Pacific Retirement Services to push the boundaries of senior living highrise design. It is the third community in Medford, Oregon-based owner/operator’s growing Mirabella brand. The 20-story continuing care retirement community (CCRC) […]

Best Assisted Living Design of 2021: Luxury Senior Living Reaches New Heights in Maplewood’s NYC Highrise

On Manhattan’s Upper East Side sits a highrise building with a design rivaling some of the Big Apple’s most exclusive apartments. But the building isn’t a condo complex or a storied apartment — it’s a senior living community. The building is Inspir Carnegie Hill, a 23-story, 215-unit senior living community from Westport, Connecticut-based Maplewood Senior […]

How Small-Home Senior Living Could Evolve In 2022 and Beyond

Small-home senior living has grown in recent years from a relatively niche product type to one that is garnering increased interest amid the Covid-19 pandemic. These days, the small-home senior living sector includes everything from single-site residential properties to high-rise buildings with small-home wings on multiple floors. But the product type is still evolving, and […]

Merrill Gardens President: Middle-Market Demand Stronger Than Forecast, Universal Worker Key to Our Model

For operators venturing into the middle market, margins are compressed and capital partners need to be mission-driven as well as financially driven. That’s according to Merrill Gardens President Tana Gall, who is blazing trails in the middle market with the company’s Truewood by Merrill platform. And there is still an opportunity for great returns, said […]

Priority Life Care Launches Celebration Villa Brand With 17 Former Eclipse Communities

Priority Life Care assumed management of 17 senior living communities earlier this month, and is rebranding them under the Celebration Villa banner. All 17 properties formerly were operated by Eclipse Senior Living and are owned by Chicago-based real estate investment trust Ventas (NYSE: VTR). Priority, based in Fort Wayne, Indiana, has largely focused on the […]

Atria CEO: Time To ‘Step On The Gas’ With Senior Living Development Despite Tricky Challenges

With an occupancy recovery underway and the prospect of favorable demographics around the corner, Atria Senior Living CEO John Moore believes that now is the time to evolve senior living offerings and build for the future — despite a challenging operating environment and some development headwinds. Atria recently has taken some decisive steps toward building […]