Mainstreet Launches New Operating Company to Manage Healthcare Resorts

Skilled nursing and short-stay rehabilitation provider Mainstreet, which recently announced a joint venture partnership with the Ensign Group (NASDAQ: ENSG) to develop five new “healthcare resort” properties, announced this week it is launching a new operating company.

Mainstreet has hired David Stordy, former president of Golden LivingCenters as president of the new, yet-to-be-named company.

The company has long aimed to revolutionize the traditional skilled nursing facility through its development of communities that blend hospitality with skilled healthcare services. Its Wellbrooke of Westfield skilled nursing facility in Westfield, Indiana, garnered attention in the 2013 Senior Housing News Design Awards for its innovative approach to design.

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“Mainstreet is committed to fundamentally changing the way health care is delivered,” Founder and CEO Zeke Turner said of the new company launch. “Consumers are demanding the kind of high-end, hospitality-oriented amenities that Mainstreet builds. The decision to move into operating some of the facilities we build is a natural one and consistent with our mission to transform the industry across the United States.”

Among its construction pipeline are developments in Bloomington and Carmel, Indiana that will be the first to be run by the new operating company. Its new president Stordy brings experience in managing more than 300 communities during his role with Golden LivingCenters as well as positions as senior vice president of operations for SunBridge Healthcare and Kindred Healthcare.

“I am excited to join the Mainstreet team and help execute on our shared vision,” Stordy said. “Mainstreet has a long track record of success. I was attracted to this opportunity primarily because of our vision to transform the industry by providing a superior customer experience within the finest “first class” medical resorts.

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Written by Elizabeth Ecker

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